10 Solutions For Selling Online Courses From Your Website


Today, formal higher education is more expensive than ever before. People have to make the difficult choice of either going far into debt to pay for college or the risk of entering the workforce with less education. 

On the plus side, there are also more alternatives to traditional higher education than ever before. Online, one can take courses that teach specific skills. While it might take decades, this could be the future of education after high school for most people.

Today, anyone with enough talent can become a professional entertainer using youtube. Modern technology also allows anyone to become a professor if they have the skills.

If you think you could teach a subject, you can take a shot at teaching a course online. Not everyone who tries to sell an online course will succeed, but it is realistically achievable. If you can bring something new and not merely standard to the table, you have a chance at success.

Many people can make a full time living out of their online courses. Others keep their day jobs but earn far more money than they did before and have much more financial security.

Related: Top online course marketplaces to sell online courses

Selling your courses online does not require a lot of complicated technical knowledge. Many different online tools will help you set your courses up online. You do not need to know how to write code to set up these courses, and you will not need to hire anyone. 

Anyone can learn to use these tools. Different platforms have their advantages and disadvantages.

What is WordPress


WordPress is an enormously popular software, so popular that much of the internet runs on it. WordPress makes website design simple. Anyone can use WordPress to start a blog with little technical knowledge.

People still assume that WordPress is for blogs, but today it is used to create websites of all kinds. More than a third of the sites on the entire internet runs on WordPress.

Part of the enormous success of WordPress comes from the fact that it is open-source software. Anyone can modify the WordPress code and share the new version with others legally.

Today, people use WordPress to build not only blogs but online stores, forums, portfolios, and even social networks. If you are okay with a wordpress.com name (yourwebsite.wordpress.com), then WordPress is free. If you want to do it the professional way, you get yourself a domain name (yourdomainname.com) and a hosting service, and off you go.

What is a plugin 


A WordPress plugin is a piece of software that adds new features to a WordPress website. It allows you to go beyond the limited tools that the WordPress editor has.

Plugins allow you to build many different types of websites. If you need a feature that the basic WordPress editor does not have, there is surely a plugin for it!

WordPress has been around for a long time, is extremely widely used, and is open source. For this reason, one can find a plugin for almost anything.

Someone has quite likely already coded whatever feature you need. The official directory lists thousands of different plugins for WordPress users to download.

What are the learning management systems (LMS)?

Learning management systems are essential to understand if you want to teach your own courses online. A learning management system is a program that your students will use when taking your courses.

With a learning management system, you can build a course that students can log in to and explore. As well as individuals hosting courses, businesses use learning management systems to create training programs.

With a learning management system, you can direct your students to many different types of content. Your students can see your videos, written works, and PowerPoint presentations after they log in to the learning management system.

You can also give your students tests using a learning management system. You can also use a learning management system to track information about how students use your course.

The best learning management systems are easy for both the course designer and the students to understand. A teacher should not risk using a learning management system that might be a little bit difficult.

Ease of use sells can sell anything. Ease of use sells courses just as much as it sells products.

Here are the very best LMS’s to sell your online courses from your website:



Accessally is reasonably easy to understand, so it might be the right first choice if you have never used a learning management system before.

You will not have to install a lot of different plugins for Accessally to have more than a bare-bones list of features. You can begin working on your course quickly, without having to install any new plugins until later on.

With Accessally, your students can use a progress tracking feature to know how close they are to finishing the course.

Your students quite likely have other responsibilities besides the online courses they are taking, and this progress tracking feature helps your students manage their often limited time.

Accessally also offers dynamic checklists to help your students manage their time.

Accessally is best for structured courses that a student has to complete in a specific order, not in any order they want. Structured courses tend to be better for students than more open-ended courses.

For example, a student might have to complete a quiz at the end of the first module. Only after completing this quiz will they be able to look at videos and written notes for the second module.

They need structure and should not be able to see all of the content right from the start. Accessally makes it easy for you to restrict content to students that have completed certain tasks.


  • Easy to use tools for restricting content to students who have completed certain tasks
  • Good send and receive feedback system
  • Quiz builder


  • Designed for membership websites and not solely as a learning management system



MemberPress cannot be used to build courses on its own (though you can do this too with by combining a page builder like Elementor Pro with Memberpress). Instead, it is a tool that helps teachers who use other course builders.

A teacher who builds courses in LearnDash, for example, might make use of MemberPress as well to improve the quality of their courses.

One can use MemberPress to track information about student behavior and, in other ways, enhance courses built in other course builders. It is a tool useful for course builders and not a course builder itself.

MemberPress may be the right choice if you are looking for a learning management system that is good for tracking information. You can keep track of every student or employee’s progress through the course, knowing what materials they look at more than once and what materials they ignore.

You can use this information to figure out how to improve your class in the future. Content that students ignore can be replaced with more exciting content. A person who sells courses online is always making improvements, and MemberPress makes it easy to improve one’s classes.

With MemberPress, it is easy to create timed quizzes that students cannot take all day to complete. MemberPress handles signup and login features for you, and it is easy to set up a payment system with MemberPress.

You can use Memberpress to have a mix of free content and paid content in your courses. You can offer students half of your course for free, and then restrict the other half to those who pay. This can make it much easier to bring in new students, especially if you are not yet a well known and respected course creator.

Do not assume that a tool like MemberPress is of little use if you cannot use it to build courses per se. For example, you might find a good and cheap course builder that lacks top-end tracking tools. In that case, you could install MemberPess and use it to track your student’s behavior.


  • Better tracking tools than other learning management systems. Learn more about how your students use your course.
  • Easy setup with a straightforward setup wizard
  • Content restriction and content management
  • File protection


  • Not necessarily worth its somewhat higher price
  • Not a course builder on its own – can only be used in combination with other course builders or webpage builders, like Elementor Pro



LearnDash is often found at the top of a list of the best learning management systems. LearnDash is a favorite of those who sell courses independently of the universities.

Universities, training organizations, and non-profits also use LearnDash. LearnDash is under very active development, so there are always new features to try. The quality of the course builder is part of LearnDash’s success.

In 2019, LearnDash 3.0 was released, introducing new features that were not yet available on other learning management systems. LearnDash aims to be mobile-friendly, to have an excellent user interface, and to make the interaction between the front end and the back end easy to understand.

The developers of LearnDash see poor interface quality and lack of compatibility with mobile devices as the main flaws of other learning management systems. LearnDash aims to correct these flaws.

LearnDash 3.0 offers an advanced quiz builder that makes it easy to build a custom test without programming knowledge. It is effortless to use – you can click on a question and select a question type – but also has powerful features.

You can modify the settings of each question and of the test itself. LearnDash will grade these quizzes automatically.

Another advantage of LearnDash is that you can “drip-feed” content to users. Not all content has to be available to users on the first day. You can “drip-feed” your content or, in other words, make some content unavailable until partway through the course.

You can also make it so that some content is invisible to users until they complete specific tasks.

With LearnDash, one can also export content and load their content into other courses. This feature gives LearnDash a massive advantage over learning management systems to do not offer it.

One can export a single lesson from a course that has ten lessons, and then import this single lesson into another course. If you are running multiple courses, this can save you a lot of time. You can also share content with other course creators using LearnDash.


  • Easy to make your courses look professional and not like ordinary blog posts
  • Course builder is easy to use
  • Good quiz builder
  • You can export lessons and add them to other courses


  • Adding new plugins can sometimes cause LearnDash to have problems if you have the wrong combination of plugins



LifterLMS lets you create many different types of online learning programs, including large training websites that have many students and many different instructors.

It works just as well on a large scale as on a small scale. One can create a small course that has a single instructor and only a small number of students, or a business can use LifterLMS to create something on a much larger scale.

This scalability makes LifterLMS popular with corporations and not merely with independent course creators.

LifterLMS is popular with professionals who build courses for companies. It is a powerful tool that is used by those who create online courses for many different companies as a profession.

It works just as well for single course creators that are just starting and building their first course on their own. LifterLMS is a complete system that allows one to build courses and does not have to be used in conjunction with any other software other than WordPress itself.

LifterLMS has an excellent course builder with s simple drag and drop interface. One can upload videos, text content, or audio content and make it look just as good on the front end as on the back end.

One can also add quizzes just as easily with LifterLMS. Quizzes are automatically graded, saving the instructor or company a lot of time.

LifterLMS has plenty of different built-in payment options. One can offer some of the lessons for free and charge money for the rest of it. One can charge a single fee for the entire course or can charge a monthly fee depending on their goals.

You might use LifterLMS to build an education website that people pay a subscription for the full version of, so it is useful to be able to charge monthly fees.

You can even use multiple payment options, giving students a free version, a mid-priced version, and a premium version if you want to do this.

LifterLMS is great for keeping your students engaged. One can use gamification to keep the experience interesting for your students. 

LifterLMS also allows you to set up forums for your students to be able to interact with each other better than with most other learning management systems. Students can earn badges for completing tasks and create online profiles.


  • Great for many different types of projects and not merely for single instructor courses
  • Many different payment options for students


  • No significant drawbacks unless one is looking for a free option



The free version of LearnPress is impressive for a completely free learning management system. Some of the addons, of course, cost money, but there is a lot one can do with the free version.

Arguably, the free version of LearnPress is better than any other completely free learning management system.

Setup is more complicated with LearnPress than with other learning management systems as it does not include a typical setup wizard. If you want to avoid anything that is a technical hassle, you might not want to bother with LearnPress.

LearnPress becomes more comfortable to use after the initial setup. It is not much of a hassle to add quizzes, tests, videos, and assignments to LearnPress than it is to add these to other platforms.

LearnPress is not a poor platform by any means, and you will find it quite feature-rich if you give it a chance. Learnpress also integrates easily with other platforms, such as WooCommerce and bbPress.

People vary in their opinion of the LearnPress platform. At worst, customers describe it as poorly coded and slow. If you install many different addons, you may end up with a site that runs slowly. Not everyone runs into these performance issues.

Nonetheless, LearnPress remains very popular. It has more users than any other WordPress LMS. Assuming that you find it easy to use and fast (different people have different experiences), you may end up preferring LearnPress.


  • Very feature-rich even if you do not buy anything
  • No likelihood of compatibility problems between the LearnPress plugin and WordPress themes
  • Supports PayPal plus other payment systems with free addons


  • Can be challenging to use at first, although not in the long run
  • Limited customer support for free accounts
  • No money-back guarantee
  • May slow down if you install too many addons

Restrict Content Pro


Restrict Content Pro is not a complete course building system. You can only use it to create courses in combination with other software. However, it is still a useful tool.

Restrict Content Pro allows you to hide WordPress content behind a paywall. If you are already a successful WordPress content creator, you may be able to make money from Restrict Content Pro on its own.

If you have an audience, you could hide some of your new content behind a paywall and see if your fans are willing to pay for it. However, one cannot create things like quizzes with Restrict Content Pro.


  • A trusted and easy to use tool for helping WordPress publishers monetize their content


  • Not a complete course building system
  • Payment features may not be necessary if you are already using a real course building system



Sensei has a very successful company behind it. The developers of Sensei built WooCommerce and even created WordPress.com itself. 

Sensei is particularly easy to use because it is similar to the WordPress interface. If you already know how to make high-quality websites using WordPress, you do not need to know much more to build stylish looking courses.

Unfortunately, active development on Sensei has stopped. The developers have not updated Sensei since 2015. While Sensei still works and is still used, you should probably avoid it.

You will have a better time using software that the developers still believe in and that they still improve upon.

Sensei is also expensive. As well as costing $149 to $299, Sensei also requires a lot of paid plugins to have a lot of features. The strong need for paid plugins makes Sensei cost a few times more than its stated price.

Sensei also only works if you are using WooCommerce, which costs money as well.


  • Functional learning management system built by very respected software developers
  • The option of creating quizzes that are graded manually rather than automatically


  • Too expensive
  • No longer updated by the developers

WooCommerce Subscription + WooCommerce Membership


WooCommerce is known mostly as a platform for selling goods online and not as a course building system. However, the WooCommerce tools are powerful enough that one can use them to help you create online courses as well.

WooCommerce is not a complete course building system, but it can still be used by course builders. Some learning management systems such as Sensei require you to have WooCommerce to use their course builders.

You can also use WooCommerce to help sell your courses if you prefer the WooCommerce payment system.


  • Required to use some learning management systems
  • Can assist instructors using a different learning management system


  • Not usually necessary for most course builders
  • Is not used to build courses on its own



WPCourseWare is purely a tool for building courses online. It does not have any other purposes, and the developers do not intend it to be used to create membership websites.

WPCourseWare is an easy to use course builder that is only for the purpose of building courses. While it is not one of the most popular options, it has been used to create 20,000 courses.

The WPCourseWare course builder achieves an excellent combination of being easy to use while allowing you to create whatever courses you want.

You might choose to let students see all of your content at once, or you might give them content on a timeline, or only after they complete specific tasks.

You can sell your courses with either Stripe or PayPal and can charge a monthly fee instead of a single fee.

Quizzes can also have random questions from a question bank instead of each student having the same questions. This makes it much more difficult for students to cheat.

If different students have different questions, they cannot easily share information.

It is also easy to track data with WPCourseWare. You can quickly find out how many students you have and how far they are along in the course.

If you want to succeed in selling courses online, you need to improve them repeatedly. With proper tracking tools, you can identify parts of your class that are too easy or too difficult.


  • Easy to use
  • Excellent tracking tools
  • Randomize your quiz questions
  • Reasonably cheap and does not require lots of paid plugins


  • Not one of the best known or most popular choices
  • You may need to spend time installing many free plugins
  • Third-party programs needed for payment as this has no features other than course building tools



Although slightly expensive ($199), CoursePress does boast an impressive list of features. CoursePress be able to compete with better-known learning management systems and become one of the best-known options in the future.

Many other learning management systems have compatibility issues – for example, a WordPress theme might not be compatible with an LMS. Coursepress seeks to avoid these issues.

Coursepress offers a long list of features, including:

  • Support for multiple instructors, with different responsibilities and permissions
  • Very many different payment options, not limited to single PayPal fees
  • Both manual and automatic grading for tests
  • Discussion boards
  • Automatically send emails to students at specific times
  • Tools to help instructors promote their courses

On another level, this is not yet one of the best-known platforms. If one wants to use a course building program that everyone knows about, they might have to look elsewhere.


  • Feature-rich
  • Reasonably cheap
  • Lots of payment options


  • Not yet very well known and established


The most popular choices are not always the best choices with learning management systems. LifterLMS, for example, is better than LearnPress in most ways even though LearnPress is more popular.

On another level, LearnPress does offer a free option, which might be the best if you are just beginning your online teaching side job.

If you are interested in teaching courses online, you should probably take a shot at it. You might be surprised by how much extra money you can make in this way, and how much fun you can have with it, even if you do not manage to quit your day job and teach full time.

The market is not so saturated that a new teacher has little chance. Look at the courses that you are going to be competing with, and offer something distinctive and of comparable quality.

Offer some of your content for free, and many students will be willing to give paid content a try as well.

Related: How to create an online course

Related: How to sell an online course

Related: How to build an online course business

How Much Does An Online Course Cost?


While the usual method of learning is done at schools, some people think that it’s too traditional nowadays. The technology has worked miracles to create better and convenient ways so students won’t have to leave home anymore, especially if they are just taking short courses and remedial programs.

If you are a student and you are planning to take courses, you can do them online. There is no need to leave the comfort of your couch and to spend on gas to drive to your university.

There is a better way to learn, thanks to digitalization! And in case you are wondering how much does an online course cost, here are some of the popular online universities, online course marketplaces and such and their price comparison.


Udemy is a very popular online platform today. Even if you search the internet, you will find this as a cheap and flexible online course provider. 

In fact, it doesn’t just provide services to students like you. Instructors can also apply in this learning company and build their own online courses based on the topics they prefer.

With the course development instruments of Udemy, teachers can upload Powerpoint presentations, videos, audios, PDFs, and other learning materials necessary for teaching.

With years of experience, this online institution has now served over 30 million students and 50,000 professors with its 130,000+ online courses available on its website.


When it comes to pricing, Udemy is pretty cheap compared to other sources. You can find a course for as low $9.99 discounted price from $199.99 depending on what category you choose.

Some of the top choices you have are music, photography, personal development, marketing, design, IT and software, business, and development.

Regarding its pricing model, the VP of Content at Udemy said that students get confused about the pricing of online courses today. 

Although the average price can range from $9 to $300, you will only pay for 10% of it because of coupon codes that are usually at 90% sale. The price becomes less than $50 because of this.

Related: How often does Udemy have sales

Related: How to create your online course



Another option you can choose is Coursera, an online platform where you can develop your education. Like Udemy, Coursera offers different study fields too such as Language Learning, Arts and Humanities, Social Sciences, Business, Physical Science and Engineering, Computer Science, Personal Development, Data Science, Math and Logic, and Life Science. 

All kinds of topics are here, and you also have the choice to book them. However, unlike Udemy that focuses on building relationships with business, Coursera is an accredited online learning provider that has partnered with different leading universities around the world, and most of them are based in the U.S.

This is one reason why you will find the pricing of Coursera more expensive than Udemy.

In terms of fees, online courses in Coursera vary. Individual topics and specializations have different pricing, and each cost appears on the website of this university.


Just click on the Enroll button once you are logged into the site. The average pricing of online courses here is $29-$99 for individual courses$39-$79 for specialized programs, and $15-15,000 for online degrees. You should note that because getting a degree here is pricier than any other offers and that’s because it is an accredited university.

Related: Best sites for online courses



edX is also one of the top-rated online universities you can find. You can utilize the services of this company to advance your learning and improve your education online.

edX is founded by the Massachusetts Institute of Technology and Harvard University. That’s right, both of them are high-ranked universities in the United States.

This online course provider removes every barrier you can experience in learning, including but not limited to access, location, and cost. With edX, you can avail online courses that focus on history, law, engineering, science, social sciences, business, public health, computer science, and artificial intelligence.

There are also Verified Certificates available for you and academic master’s degrees at some universities.


Pricing varies in edX, depending on the online course you want to take. If you want to have a verified track, that would cost you about $50 to $300. This price range is obviously more expensive than what Udemy offers because of one major reason, edX is university accredited

The lowest you can avail of, which is $50 is already (almost) the most expensive in Udemy. You should note that the price is affected by its university-based training and the quality of information being taught to every student. 

With edX, you are like attending a program at a top-ranked college or university in the state.



Beginner or advance online courses? Name it! Pluralsight can offer you good online learning with its affordable pricing. To give you a bit of its background, this online platform has over 1,500 expert authors, more than 1,400 employees, and trusted by 70% of the companies included in Fortune 500 companies.

If that won’t make you trust Pluralsight, what else will? Also, it has its headquarter in Utah, and it’s working together with famous companies like Adobe, Microsoft, Google, Oracle, Unity, and Stack Overflow.

Some of the courses offered by this learning site are cloud computing, machine learning or AI, software development, IT Ops, information and cybersecurity, data professional, business professional, creative professional, architecture & constructions, and manufacturing and design.

There are a lot of courses on offer, and you are free to browse them on its website.


What’s unique about Pluralsight is that it does it has its own pricing plans. For a personal plan, you will spend $29 per month or $299 annually. For a professional plan, you will be charged $499 monthly billed annually, and for enterprise, it’s going to be $699 per month billed annually.

All of these include certificates, access to course libraries, skills assessment, and more. Pluralsight is worth your money if you would ask. You can get a free trial for 10 days before you subscribe.

So, there is a trial period for you to try out some of its online courses.

LinkedIn Learning


LinkedIn is not just a social media platform you can use for free to create your business profile. It has an integrated program called LinkedIn Learning, where you can start online courses that will help you develop your education and advance your career.

It’s totally online, so no need to leave your home when you want a faster way for your learning development. What LinkedIn Learning offers is unlimited access to libraries, expert instructors, and making your own schedule using your phone and or computer.

Some of the popular learning topics you will find on its website are software development, leadership and management, business software and tools, and data science. For other courses, you can browse its website to learn more about what they provide.

The pricing of Linkedin Learning is per subscription too. No need to book for individual courses and pay for each when you can get access to them for a month.


With this online platform, you can start a month for free then start paying your monthly subscription for as low as $19.99 per month billed annually. You can cancel the subscription anytime for any reason, as what the site says.



Treehouse is another online technology university offering online courses to students and instructors worldwide. It is one of the top online platforms.

It focuses on providing learnings to beginners and professionals in terms of game development, web design, mobile development, and web development. Its forte is in the tech industry, which is why it teaches students basic to advanced coding.

Treehouse also has Techdegree programs, namely PHP, Front End Web Development, Full-Stack Javascript, and User Experience (UX) Design. If you are someone who is looking for more advanced online courses in technology, this is a good choice.


The pricing of Treehouse starts at $25 per month, and this is equivalent to access to more than 1,000 videos with tracks already. You can also be given a chance to join a great community, try out new courses being uploaded frequently, and access your own learning roadmaps.

Unlike Udemy, Treehouse allows you to use your whole month browsing for useful courses that will help you build a good foundation for your learning. If you are a beginner, you will surely evolve as a pro with the help of this company’s online courses.



Skillshare is an online platform perfect for both teachers and students. This university allows you to access different online courses about fashion, photography, technology, marketing, writing, design, cooking, business, gaming, craft, and so on.

You can always browse the course you want on its website and see if it would work for your career advancement. When you buy an online course with Skillshare, you can already view presentations and content you can study at your own pace.

Its features include high-quality learning materials, group classes, free classes, class creation, and more.


If you are wondering about the price of a Skillshare online course, there is a Skillshare premium that can avail monthly at $12 per month and premium annual at $8 per month billed annually. Like other options above, it works when a student or teacher subscribes for its services monthly or yearly.

Are there free online courses?

Some people prefer their online courses paid and are willing to pay for a price in exchange for certificates and legit online courses. However, if you don’t want to pay, there is an option for you to try free online courses.

The platforms mentioned above usually offer free online course access for a minimum of 7 days so you can navigate and explore their websites. Some, like LinkedIn Learning, offer free access for a month.

Don’t forget those legit online universities give free trials, so if you come across one that is asking for upfront payment, you may want to do more research about the company.

Related: Best FREE online certifications, courses, and training

How can you buy online courses?

There are numerous ways you can buy an online course, and one easy way is to visit the website of your preferred online platform. 

Usually, companies disclose their background, the courses offered, the prices, the inclusions, and the payment method on their companies so that there is no need to call them or go to their headquarters for assistance.

In simple words, everything can be done online from registering to getting your certificates after completion. But before you click the buy button, make sure to ask yourself the following questions first:

  • Do I really need an online course?
  • Do I have enough money to pay for the online course I want to take?
  • Do I have enough time to complete the courses?
  • Is there a course community where I can join?

Once you’ve answered all of those questions and you are positive that you need online courses, that’s the only time you can proceed with buying now.

Ensure that your money, time, and effort are sufficient so you wouldn’t need to waste your money trying out what courses will work for you.

How to choose the right online course provider for you?

After learning about the top online platforms in the market and their pricing, choosing the provider for you is the next big decision you will make.

There a couple of things to remember, first, ensure that you compare prices so you can get the right option for you. Depending on your needs–whether you need the cheaper courses or the ones that will teach deep knowledge to you, there is always an alternative.

Udemy for cheap courses, Coursera or edX for university tied courses, LinkedIn Learning for skills upskilling, and so on. Just know what you need and allot a budget for it.

Estimating the cost of online courses might be challenging, especially if you don’t have an idea of where to get them. To sum up, online course platforms offer $9 – $15,000+ online courses. The price will vary depending on the course you choose and the provider you select.

Related: Best sites for online courses

How To Build An Online Course Business – That One Guide


Online course business is thriving and will do so for a long time if we are to believe Google trends:

Now, a different story is being told by the Statista website:

Then again, this article is saying that the global e-learning market is expected to reach $275.10B by 2022, and continues to grow at CAGR (compound annual growth rate) of 7.5%.

Then we have another article stating that it’s going to hit $325B by 2027. The article is referencing a report from Research and Markets, which I currently don’t have access to.

So which source should we believe? Or does it even matter? The reports above show mostly the same direction. The online course business and online education business are growing and rather swiftly too.

The only report that shows a declining trend is a report from Statista for self-paced online learning and, which is the same as online courses basically.

I believe in Google, and what trend Google is showing. When people are searching for online courses, and the trend is pretty solid and even has a slight upward trend, then we can be comfortable and move on with the online course business creation.

So this article is focusing on you who want to build an online course business.

If you are new to online courses, that’s totally fine. And just so you know, this article is not those all-around articles, where we go through basics such as how to create an online course.

Related: How to create an online course

This article focuses on how to build an online course business. Not how to create a course, as that is a totally different thing.

We also don’t focus on how to sell online courses. There’s another article for that too.

Related: How to sell an online course

If you are selling a coaching service, or you are a consultant, own a big blog, want to create a passive income, or would like to help people with a topic of your passion. This article will help you tap into the online course business and get yourself a running start.

I’ve been selling an online course and digital products for a few years already in a super niche market. Which means it hasn’t been easy. However, I’ve made sales and still do from my course.

You can check the course here.

And here’s the latest income from it:

Gumroad online course sales

I can’t say I’m the only person you should listen to, or that I’m the only one who knows the most about online courses. But I’m preeeetty sure this article has such knowledge you don’t find online too easily. Until now, that is.

And a fair warning to you, the online course business model is doable, but you have to be the best, and this article gives you those tools to become the best.

So let’s begin!

Here’s everything this article covers:

Niche and market selection

I do cover niche and market research quite nicely in how to create an online course article. But in this article, I’m talking more about what are the most popular niches out there, and especially why. 

Because the why is the whole thing here, why people buy online courses, the question is not who buys, but why.

While there are plenty of reasons why people buy online courses, like getting from the current situation to the desired situation, we have to dig a bit deeper and see why certain niches work and where money can be made.

While the general and slightly outdated information is that the riches are in the niches, the thing is that not every niche is hugely profitable.

My online course is an awesome example of that. While there’s money to be made, and the course generates income at a steady pace, the thing is that it’s super niched down. 

So while we can say it’s easier to make money on super niche topics, we are also cornering our growth too. So when you choose a niche, you choose a niche that can be broadened up.

It’s a good practice to start small, and then grow from there, but if you start your whole online course business by focusing too narrow, you are not able to step up your game from there, when the time comes.

So let’s say you are an expert at creating stick figures from wooden sticks. And go on and name your website, woodenstickfigures.com (still available, it’s more than likely that there’s a way small market to make a fortune.

Now, I don’t rule out that you can always create a hobby site and generate some income from there, but when we are talking about serious business. We have to think about things a bit more.

The following niches are said to be some of the most profitable ones out there:

  • Beauty treatments
  • Gadgets and technology
  • Personal finance
  • Fitness and weight loss
  • Self-improvement
  • Wealth building through investing
  • Make money online
  • Health
  • Dating and relationships
  • Pets

I’ve bolded the ones that are so-called main markets. Money, health, and wealth are some markets that are proven to be lucrative. But here lies the problem. Because people know these popular wealth-generating niches, sub-markets, and markets, people are there, and thus the competition is more than fierce.

So they like to say to niche down, and I’ve seen plenty of articles and videos where experts of various areas analyze whether a niche is too niche or just the right one.

When you are building your online course business, you need to know whether your niche is something you can expand or not. So you can start small, but GROW in time. This way, you don’t have to analyze whether you are too niched down or not.

Leave yourself a playroom! See how and where you can expand your business to.

Before we sum up the chapter, we have to focus on one thing, and that is WHY these niches are so popular.

And the answer is simply because people want or need these things, now and in the future. Let’s think about beauty. Women like to wear makeup, or sadly it’s somewhat in our culture that women feel the pressure to wear makeup in some instances. So women have to beauty products. So there’s a market for it.

Gadgets and technology. Men like technology (as do women), and as technology brings new innovation to the market all the time. There’s a market for technology. 

I won’t go through every niche and sub-market here, but you see that every one of these categories does have a place in our lives.

When you have selected a niche that people need, desire, or dreams about. You have selected a good niche and market to go for.


The less talked about business principles. Are you solving a major or recurring problem in your market? Is the problem something that many struggle with and where you are a person with 10X capabilities to help others?

Online business so hugely sugar-coated with success stories and whatnot, when the reality is that the huge success stories were the first ones entering the online business market.

Creating online courses, happen the same way, you can become the number 1 in your market if you are able to solve a problem that hasn’t been solved before. Why solve a problem that has already been solved? Surely you can make money with your course, but it’s hard.

Many online course platforms out there like to sugarcoat the business model because they want you to become their customer. That’s marketing.

What they don’t tell you is that the market is ever-evolving and harder and harder to penetrate with the awesome course.

You can be successful with your online course, but the problem you are solving needs to be something that is either evolving or recurring — a problem that can’t be solved or a problem that is only slightly solved.

Solving a problem that is already solved is an uphill battle.

The problem has to be major too because when the problem is major, people are willing to buy your course to solve that problem.

Website design and functionality

As you are building an online course business. You know that you need to be online, so you need a website, obviously. But as I like to keep this business-focused, I will shortly go through the things you need to keep your eye on.


As I previously showcased the woodenstickfigures.com example, you don’t want to narrow your online course business by already having a domain name that is well, too niched down.

So when you pick your domain name, make sure your course business can expand is not limited by the name. While the domain name itself doesn’t limit your expansion, in Google’s eyes, for example, the visitor might limit your service offering by seeing that you are only about wooden stick figures.

Also, when you are building an online business, please do keep the domain name and hosting service separated. If for some reason, you would like to change your hosting company, you can do it super easily. 

But if you have both domain and hosting under one service provider, you are slightly screwed.

You can check my resources page for my current recommendation for getting your domain name(s).


When you are building a business, you need to have a very solid hosting service. Someone who can make sure your website loads as fast as possible from the server-side. You also have to make sure the service uses the latest version of PHP and drives that can serve your site blazingly fast.

If you have a blog, you are more than likely familiar with the fact that your article needs to load up fast. The same thing applies to your course sales page, the home page, and other supporting pages you have in your business.

You can check my recommendation for the best hosting service (which is also affordable) from my resources page.

Website and structure

Your online course business needs easily understood structure not just for SEO purposes but also for the one visiting your site. The visitor needs to know what your site is all about in one glance.

Make your website easy to navigate and avoid being salesy. No one likes to be sold at, so don’t go that route.

Theme, plugins, and integrations

Your online course needs to have a website. That’s granted, but which platform to use? Well, I like to use WordPress, and while it could intimidate you at first. I can only say that it’s the best way to go about it. 

WordPress covers roughly 30% of all websites online, and that is a lot of sites. 

WordPress also enables you to do a whole lot with your website, but plugins are the thing where WordPress starts to really shine. You can read more about the recommended plugins from my resources page.

But to give you an overview of what plugins I use in my online course business:

  • Elementor Pro
  • WP Rocket
  • ShortPixel
  • UpdraftPlus
  • Sucuri

And remember the fewer plugins you have, the better: fewer things to break and fewer things to slow down your site.

The main takeaways are that your site needs to be simple and easy to use. The visitor needs to know what your site is all about with one look. The site should load fast, and it should look good and professional.

Website design is something that might not come to you naturally, but you need to make your site look good. It should look like you are invested in your online business and that you know what you are doing.

While I do have to say that content is always the thing that ultimately wins, it doesn’t hurt to make your content look good.

Social media presence

I wasn’t totally sure should I include this section or not, but here it goes. Facebook, Instagram, Twitter, Snapchat, etc. are all platforms that some influencers out there order you to be active on.

You should post this and that. You should do it this often and do that to increase that. Create engaging content, create groups, ask questions, sent friend requests, create stories, etc. The list goes on and on.

But here’s the thing, at what point the above-mentioned things are about business? You could argue that it’s about connecting, it’s about building a tribe, it’s about… What is it about? 

Building an audience?

Mmm, it could be, but for you to build an online course business, which is more important, building the greatest course for your niche, or making friends and socializing on endless conversations on Facebook?

You are here to create an online course business for yourself, so your focus should be on making money. Right?

Audience building is surely one route to go building your online course, but the way you do it is critical. So the one thing you have to decide is what platform you will own?

What platform you focus on, and why? Is your audience hanging out on Instagram or Facebook? What about Snapchat?

Whatever route you take, remember that it should last long, and it should bring you something. If someone likes your Instagram post?

  • What is the ROI for that? 
  • What do you get from that? 
  • How does it benefit your course business?

You only have limited time on your day, so you should spend it efficiently. Spending it on social media might not be the best thing to do.

Focusing on doing productive work is the best use of your time. Make it count.

SEO, traffic generation

This is one of those things that you just have to get it. You need traffic! You need an audience, and the best audience is built organically. 

People are tired of seeing ads. They are tired of upsells, downsells cross-sells, and so on. People want authenticity, and while we could debate whether such a thing exists in adulthood, let’s just agree on being honest.

Selling your online course can be a set of manipulation, or it can be done organically. And the source of all this is traffic.

Many (pretty much everyone) are doing ads, especially Facebook ads, because it’s relatively cheap, and you get results. However, at some point in the future years, that source will dry, and people won’t use Facebook so much anymore. 

What won’t dry is organic traffic. But, the issue that many faces are that it takes time, it takes a LOT of effort, and then comes the issue of impatience.

People lack patience, and when that is the case, you can win. All you need to do is build an organic following.

You can do this with SEO, social media, YouTube, Pinterest. All you need to do is focus on one platform that you see as the very best source for organic traffic and focus on that.

SEO (Search Engine Optimization)

Google, Pinterest, YouTube are all search engines if you are going the SEO route of building organic traffic. 

Every search engine has its own algorithm, and it’s hard to say which of the search engines are the most difficult to dominate. Google is the oldest and most sophisticated of them all. You are competing with around 1B blogs so not too easy to dominate.


Pinterest, while a search engine, it’s still slightly rough and might not bring you traffic too easily or a lot. There are roughly 300M users currently doing 2B searches in a month.

Related: Pinterest statistics

Pinterest is a visual search engine, and its main purpose is to bring you inspiration. So if your market is filled with inspiring stuff (home decor, DIY, food, and drinks), then Pinterest could be a platform to check out.


YouTube is also a search engine and produces videos as search results. YouTube is said to be one of the best places to do SEO currently as you can rank easily to number one with your video on the search query.

Now whichever SEO strategy you choose, there’s competition coming for you. It’s wrong from me to say that you will do fine, or that it’s easy. It’s hard. It’s hard as hell to become number one anywhere (SEO, product, service), and if you settle for number two spot, then you will also have number two traffic and sales.

With SEO in check, below are the tools you need to analyze your success from the traffic side of view:

  • Google analytics
  • Google search console

While you could apply to Bing and other services, I think Google is the one you need to use. It’s the biggest, most sophisticated, and can integrate pretty much with any service.

Analytics will tell you where and how your traffic comes from, and search console tells you how you are ranking for different search terms.

Social media traffic and building a following

Instagram, Facebook, Snapchat, Twitter, etc. are all platforms that are used by the billions. With billions of people using the platforms, there’s a potential for your content to be seen and discovered by other like-minded people. 

Getting followers, friends, creating a Facebook group, or joining groups is a way for you to connect with people and slowly but hopefully steadily build your own tribe. By posting content to those platforms, your hope is that something will stick and bring traffic to your business.

I see the above platforms better for brand marketing than for organic traffic generation. The Facebook feed, Twitter feed, Instagram stories will only fade away with the wave of posts people shove to those platforms.

I won’t say you can’t build a following there. It’s just as hard as any other platform. Doing traffic generation of any kind is not easy, no matter how you approach it.

Paid traffic and ads

As said before, the ultimate scenario would be to have that organic traffic coming into your business. Whether it’s with local SEO, global SEO, or some other way, organic is the best.

However, sometimes there’s a situation where you just want to do ads. You’ve built your course, you have your business set up, and you are ready to go. Then surely, ads can be the thing you go after.

Some of the ad platforms you can tap into:

  • Google ads
  • Facebook ads
  • Instagram ads
  • Bing ads
  • YouTube ads
  • Twitter ads
  • LinkedIn ads
  • Yelp ads
  • Reddit
  • Amazon product ads
  • Microsoft ads
  • Pinterest ads
  • Quora for business
  • AdRoll
  • Quantcast
  • Infolinks

The list is pretty vast, and while there are some obvious ones like Google, YouTube, Facebook, you also have options like Quantcast, Quora, and Reddit. 

So it’s not just about Facebook, and creating those retargeting ads. Think outside of the box and see how you can create ads to different places.

What you should remember about ads is that ads are intrusive, they are not wanted, they are given. So when you create your ad, remember that you are seeking an audience, you are demanding it for yourself. Be as non-intrusive as possible.

Funnel building and email marketing

This is not the first thing you do. This is the last thing you do. You don’t go and build a funnel before you have a proven concept. You need to see and experience that customers actually have results with your online course.

With a strong proof of concept, comes strong scaling. Funnels are built to scale things when the initial hard work has been done.

Your course needs to have customer success stories, and success stories are created by checking how your students are having success with your course.

Student success equals excellent testimonial, which then leads to proof that your concept works. Getting testimonials is crucial in your business, but rather than trying to get a testimonial, try to solve your customers’ problem.

Funnel building starts when you have testimonials when you have a strong and solid course in your hands. Sometimes you might have to improve your course three times before its generating success stories on automation.

A perfect example of a perfect course is the one that Sam Ovens built on consulting at consulting.com.

Success story after success story, on automation. Then you build a funnel showcasing those success stories, and your business explodes.

The number one funnel building training and tool is provided by ClickFunnels. I wouldn’t go out and recommend anything else. However, if you have time and creativity, the same can be achieved with WordPress and Elementor Pro, combined with ConvertKit. And yes, I’m doing things this way currently. Though I suggest, you check out my resources page for the very latest recommendations on tools I use on my online business.


A funnel has a frontend and a backend. The frontend has a lead magnet, and the backend is about converting to a customer with different nurturing sequences and marketing tactics.

So the stronger the POC (proof-of-concept) you have, the easier the sell.

As mentioned before, you need the traffic to succeed, and traffic has different places it will go to. With a funnel, it only has one way to go, and that is created with a lead magnet.

Now, I’m slightly hesitant when talking about lead magnets, because I think the industry is changing and the method of acquiring customers is changing. So lead magnets could become obsolete soon if not already are.

However, lead magnets offer one point of entry to your sales funnel, where you will then nurture the prospect to become a customer and a happy student of yours — another success story to your business.

You can read more about lead magnets here: How to sell an online course.

The online course and offering

If you are already in the online course business or you are just starting out, this business model is not the easiest one to conquer. Competition is more than fierce, Udemy, Skillshare, boasts an incredible collection of online courses.

But here’s an opening, which of the courses you see there are 100% complete and satisfies 100% the need of that niche or market? 

Your course should be number one. It should be the best, most complete, and the only source that people go to. While you might think that people still create courses on the same subject as you do, however, they are either second or not worthy of attention.

People always go to the number one source. When there are two courses that are created equally and promises success like no other, then it becomes a matter of taste. Before that, it’s a battlefield, and even after becoming a taste, it’s a battle to stay on top.

Think email marketing services. There’s no one solution. There are plenty of solutions. The same applies to domain hosting services, but what about domain services. I can think of GoDaddy, Namecheap, but others…not so much. It’s a matter of taste whether to use Namecheap or GoDaddy. It’s a matter of taste, whether you drink Coca-Cola or Pepsi, the same is with Mac or PC.

Can your course become a dominant taste?

Can you provide a world-class experience with your course? Can your course promise and deliver results on automation? Is your course so complete and extensive that zero questions are left on the table?

Creating a mediocre product, with mediocre results are the ones you see popping up online all the time. Everyone offers the same, creating a supply overflow in the market.

Creating a moat, creating something that is not easily replicated, is it something that defies the status quo.

Creating a mediocre course is easy; creating a course that becomes the only reasonable choice for people is hard. Then again, if you do that, you win the market.

Service offering and model

Do you offer a value ladder? Is your course based on a monthly subscription or a one-time fee?

Defining your service offering is important, while we are talking about online course business, and what kind of model you are creating, it’s important to also think about the future and what else can you offer than just your course?

Masterminds, 1-on-1 coaching, consulting services, ebook, or something totally different?

A value ladder is a kind of stairs where you offer something at the very bottom of the ladder, and when a student has completed your course, there might be a need for more on the same subject but in a different form. 

Offering different services to your existing customers is beneficial for both of you. You are creating a brand ambassador and also can generate more income from one single customer. 

Masterminds are probably the pinnacle of education currently. So offering that to your customers might make sense further in the future. 

But how about the pricing? Rather than talking about the dynamics of pricing and how it works (that you can read from my how to sell an online course guide), we will concentrate on how to collect payments.

Subscription-based billing is on the rise, or at least it seems so. Who wouldn’t like to have recurring payments coming in every month?

However, how you create an online course business as a subscription service is a different thing. The usual idea is that when you are subscribed to a service, you will get something new every month.

But when you create a course, it’s usually a one-time work. However, you can include the following services to your course offering to complete the subscription model:

  • Daily, weekly, monthly workshops
  • Q&A sessions with you
  • Free monthly or yearly updates to the course
  • Live events

Related: How To Design An Online Course That Creates Results

Related: What Makes An Online Course Good? 5 Big Tips!

Brand building, image, and feeling

How do you differ from others, what makes you unique, what is the image and feel people will get when they see your business logo, color palette, or typeface?

What brand comes to mind when you think about red? What about grey?

Did you think about Coca-Cola and Apple?

If not, that’s ok; most likely, people still vision those brands because they are so goddamn popular and widely known.

Can your course business have the same recognition? Probably not yet. And most definitely not in the coming years, but eventually, it could have. Your online course business doesn’t have to be some mega-brand out there, but it can be. 

You also don’t start by thinking that you are already a brand. Brands are built with time, by differentiation, by being unique. That doesn’t happen overnight or tomorrow. 

Time, clear and strong message. Vision and mission will help you define your brand, but the ones that truly define you are the ones using your services. 

You are a provider of services and products. People will build your brand with you. Experiences, feelings, interactions with and towards your business, defines the success of your brand.

What are you all about?

In the end, you are selling a solution to a problem. What kind of business you want to have and how you tackle that problem become your unique advantage. 

Continuous improvement and innovation

This is probably the last thing people seem to understand or implement to their businesses. Online course business is about fast money, fast creativity, and fast success. Except it’s not. Not anymore.

It used to be enough where you just copycatted everything you saw online. Well, do the math now and multiply that copycat scenario by 1B, you will see that it doesn’t work anymore.

What made you stand out before, won’t make you stand out anymore. The thing is that there are so many people online these days, and so many are getting to the same business model.

The online course business model isn’t dead by any means. It’s just that its changing and the copycats won’t survive. The best of the breed will stay on top and keep profiting.

Online course business is growing, but the ones reaping the rewards are the ones who stick with the niche they are in and the ones who focus on one single course in one single niche.

It’s super logical, but you can’t see it before it’s shown to you.

Michael Jordan, one of the greatest basketball players of all time, he didn’t become the best by playing football, baseball (tried and failed), ice hockey, rugby, and basketball. He played basketball and dominated everyone.

That’s what’s called focus!

Related: Focus – 100% Focus On The One Thing

Usain Bolt didn’t become number one runner, by practicing javelin, gymnastics, tennis, or archery. No! He focused on one single thing and became the best at it.

What about Microsoft, they’ve been developing Windows OS for decades. While they are not the best, they are present in 77% of all computers in the whole planet. That is a pretty significant advantage that can’t be taken away from them anytime soon.

Do you see how focusing on one single thing is the very best thing you can ever do? If you divide your energy to multiple things and try to be the best at many things, you will fail up being the best at any.

You don’t have enough energy or time to be best at many things. Be best at one thing.

Improving eternally

Customer feedback, student success, results, promises kept are all achieved by listening and improving what is already working.

If there are questions unanswered, people failing, courses not completed. Then there’s a place for improvement. 

Perfection can be achieved but only with the help of other people. You can’t build the perfect course by yourself, because your experience is unique and individual. The more students you have, the more openings and cracks you will find in your course.


What are you willing to do that other course creators are not? How can you bring something totally new to the table that others haven’t figured out in your market and niche yet?

It’s not about creating the same thing in a new fashion. It’s about creating something new and never seen before. It’s about creating something others can’t mimic or replicate.

You need to innovate your course, and luckily, you are reading this as this already has material that takes your course on another level if you are willing to do the work.

This is an example from a book called Blue Ocean Strategy by Renée Mauborgne and W. Chan Kim.

It clearly shows that innovation happens when you extend the service offering (extend the course offering) and also differentiate the current offering (course modules).

So when you are building your online course business. Think about the way in which you can extend your service offering, as well as how you can serve your students more profoundly than the ones that are already in the market.

Short conclusion

So many course creators want to make passive income fast. They want to get out of their current situation to the desired situation.

Online course business is not one that you can tap into quickly and make a significant amount of money. You can make some, but life-changing, not so much.

You need patience, focus, one niche, mastery on topic, mastery on your chosen market, perfection to the nth degree.

You won’t survive by being somewhat good by doing what others are doing. You need to become exceptional.

I don’t doubt at all that you can’t do it. I also don’t doubt that you can’t make money in your niche. Not at all. I’m only saying it’s hard. 

Online course business is evolving, and the trend is showing that community, improved guidance, deeper student connection is needed in the future.

It’s not anymore sufficient to create a course, sell it and leave it there hanging. If it’s a hobby of yours and you want to make money in your hobby, then that’s a different thing. 

However, when you go and build an online course business, you go all in and focus on domination, not becoming the best copycat.

How Often Does Udemy Have Sales?


Udemy is an online learning platform where people can find and access a huge range of courses. With everything from finance to language and video editing to beauty, there is a course for pretty much anything.

Udemy has sales roughly 9 times a year. Most of the sales occur at the beginning and at the end of the year. Valentine’s day offer and black Friday offers are one of the many sales Udemy offers throughout the year. 

Udemy offers over 100,000 courses, and the price for these is often very reasonable. However, many times, one will enter the Udemy website to be confronted by offer after offer. 

Is Udemy always on sale, or are there regular yet intermittent sales? In this article, we will take a look into what sales Udemy offers and when you can access them.

In short, the company, Udemy, always has some sort of active offer on their courses, but they do have special events at different times of the year in order to promote their product even further. For example, they will offer further discounts for Cyber Monday and at the start of each year.

A little bit about Udemy


Before we go into the details behind the sales, you may find it useful to learn a little bit more about Udemy and what exactly it is that they do. 

Udemy is a portmanteau of the words you and academy and is a learning platform that is based online and uses online course material as well as online instructors. 

The company offer a massive range of courses suited to a huge variety of learning needs, and currently offers these course in over 60 different languages, making learning accessible to you wherever you are from in the world.

The company was started in 2009 by a man called Gregg Coccari and currently serves over 40 million students worldwide. Learning online has become hugely popular in recent years due to the fact that many people live busy lives and would like the option to work their studies around their current job or their family life. 

With the cost of university education skyrocketing, a lot of people find that they simply do not have the funding for such education and so opt for something like Udemy to achieve an education at a much lower cost.

Are Udemy courses always on sale?

More often than not, when you log onto the Udemy website, you will see courses offered at a value way below their RRP (Recommended Retail Price), for example, it is not unusual to find a $200 course being offered for as much as ten percent of that price. But why is this?

There is some evidence to suggest that Udemy’s algorithm actually discounts everything to a brand new user, for example, if you were to visit the website for the first time, you would see all prices on all courses reduced to sometimes as little as just $10! But how would the company ever make any profit by offering their courses at such a low price?

The answer is simple, once a new user signs up for one of these heavily discounted courses, the prices then go back up, but Udemy will regularly contact the now signed up user with further, more personal offers that encourage them to invest more into other courses.

One major benefit to this knowledge is that any user signed up or otherwise can, in fact, access the discounted courses at any time by simply logging onto the site with a different computer or through a private browser. Clearing your cookies within your regular browser will also bring up the sale when you next visit the website.

What type of courses will be on sale?

As we mentioned previously, when you first access the Udemy website, all of the courses would be on some sort of offer or in some sort of sale, there is no definition by course type during these sales and anything you would like access to can be found in these sales.

However, during the various different annual events, like the Black Friday sale, for example, there are a handful of courses that will not be available because the course instructor has the choice to opt-out of the sale, although this is rare, it does happen.


What is Udemy gaining from constantly having a sale?

You might think that a company that is continuously putting their products on sale is never going to make a profit. It just doesn’t seem to make any sense, but there is a logical reason that these courses are always on offer.

If a company were to offer the same selection of courses as Udemy does, but at a much higher cost, it would be likely that fewer people would purchase courses from them. 

But when a business like Udemy gives this immense range of courses at a very affordable price, they are much more likely to gain many more customers and website traffic, too, meaning that they sell a whole lot more courses and in turn, make an excellent profit. 

This information is backed up by the fact that Udemy currently has over forty million users and counting, and if each of those users brought a $10 course each, that is a total of $40 million already.

In addition to this clever marketing technique, Udemy will constantly keep in touch with its users throughout the year with emails of special offers and discounts, further encouraging them to buy courses.

When does Udemy have sales?

We have already talked about the many different events that happen throughout the year, causing Udemy to have yet another sale, but if you wanted to full list of their official sale dates and what they are for, here it is.

  • New Year Sale-Held in January
  • Flash sale for 3 days-Held in January
  • Valentines day sale-Held in February
  • Buy more, save more (the more courses you purchase, the more money you will save)-Held in March
  • Mothers Day sale (USA)-Held in May
  • Back to school sale-Held in August
  • Black Friday sale-Held in November
  • Cyber Monday sale-Held in November
  • Christmas season sale-Held in December

If you are an existing user of Udemy and you do not want to wait for these annual event sales to come around, you will definitely find a whole host of offers flooding into your email inbox on a regular basis. 

As we have already mentioned, you can also clear your browser cookies or use a private tab to see the new user sales once again.

What kind of discount can you get from the Udemy sales?

When looking at the annual event sales, there may be a different percentage discounted depending on the event. 

For example, Udemy’s Cyber Monday event is offering up to 95% off all courses, however on viewing the website you may notice discounts of around 50%, which is still nothing to turn your nose up at. 


During this type of sale, you will often find that most courses will be offered at $9.99.

When you first access the website and are introduced to the new user sales, the price can sometimes be as little as $10 for a course that would usually cost ten times that amount. 

This is a very attractive price for someone who is just being introduced to the website and, as we mentioned earlier, a very good sales technique.

In most cases, the price that you will pay for your Udemy course will be heavily discounted, and you will never pay anywhere near the recommended retail price of the course.

When will the next Udemy sale be held?

If you are a new user on Udemy, you will be able to access a sale right away by simply clicking onto their website to be offered the new user prices on all courses, so it is well worth taking advantage of this offer and stocking up on all of the courses you wish to buy.

If you are already a Udemy user, you can, of course, access those new user prices once again by using the techniques we have already talked about, which are;

  • clear your browser cookies
  • use a private/incognito tab on your browser
  • use a different computer

It is also worth noting that if you are going to access the new user discounts this way that you should use a different email address to sign up with than the one you originally used; otherwise, the prices will not apply.

To see when the next annual event sale will be held, just take a look at the list above. As you can see, there are plenty of events held throughout the year, which will see the course prices drop dramatically.

Should I wait for a Udemy sale to buy one of their courses?

The short answer to this question is no. As we have talked about, the website offers great discounts to new users that can also be accessed by existing users and so there is no real point in waiting for one of the annual event sales to begin when discounts can be found all year round.


We have learned today that no matter what time of year it is or how long if ever you have been using Udemy, that you will have access to some sort of sale at all times. 

With the cost of “formal” education being as high as it currently is, it is well worth looking for a course that would suit your needs on a website that offers such affordable deals.

14 Best Graphic Design Courses & Tutorials (FREE And Paid)


You do not always have to spend years in higher education to learn new skills. Graphic design skills are in demand, and you can learn them online in a short time. 

While many of these courses cost money, one can also learn these skills for free. The cost of a paid graphics design course is, in any case, vastly less than a multi-year degree.

As the world becomes more digital, education becomes something that one does increasingly online. As well as schooling becoming more digital, digital skills are frequently in demand. 

Graphic designers are the illustrators of the internet age, using their skills to create the internet. You do not need a full degree in graphic design to work in this field. 

However, the courses one takes must be respected and of high quality. Not all online graphic design courses are created equal. One needs to have a respected graphics design certificate.

1. Udemy: Graphic Design Bootcamp: Part 1

Udemy is an excellent place to start if you want to learn new skills online. Many people who begin a new career by learning skills cheaply over the internet start at Udemy. 

While you can take many different graphic design classes at Udemy, you should start with a program that many others have finished and given positive reviews to. Taking a course that only has a few reviews is not a good idea. 

One of the best and most respected courses on Udemy is the Graphic Design Bootcamp, which has thousands of positive reviews. Tens of thousands of people have completed this popular course.

Many projects that involve Photoshop, InDesign, and Illustrator produce purely online media. However, these programs are often also used to create printed media. The Udemy course will train you to use these programs not only for digital media projects but for print projects as well. 

People often judge classes by the prestige of their instructors. The instructor, in this case, is Derrick Mitchell, who has worked for Nintendo, MTV, and Netflix.

You will learn Photoshop, Illustrator, and InDesign by designing projects that resemble projects completed in the real world. The assignments you will do in the Graphic Design Bootcamp are similar to the work employees do in the real world. 

You will learn how to create flyers and business cards that could be either used online or printed. Included with the small price of the course is access to a private facebook group that may help you find work.

2. Udemy: Learn Professional 2D Game Graphic Design in Photoshop

2D game graphics are not dead by any means. If there was ever a time in which 2D games seemed to be well on their way out, the mobile gaming industry saved 2D gaming, and it looks likely to be here forever. 

Many games look and play better with 2D graphics than with 3D models. With commercial 2D games still being a thing, you can always make money, creating 2D game graphics.

One thing that you should probably have if you want to make the most of this course is a drawing pad. Drawing pads are not expensive and will allow you to create graphics more quickly than you could with a mouse. 

While drawing graphics with a mouse can work, anyone serious about working in-game graphics should have the right tools. If you are sure that you are interested in the field, you should get a drawing pad before taking the course. 

You will need photoshop to take the course (a trial version is free) and should have light drawing skills before attempting this course.

The Professional 2D Game Graphic Design course is cheap and accessible, having taught new skills to more than 40,000 students so far. 

The course is taught by someone who has been designing game graphics since the age of 17. The course will teach you how to create game graphics from scratch and not by tracing or piecing together images.

3. Udemy: After Effects CC: Complete Course from Novice to Expert

Udemy’s After Effects CC course is relatively lengthy and aims to make a student a minor expert with the software. It is not merely an introduction to the course and will move the student from elementary to much more advanced projects. 

The course includes 20 small exercises, as well as a few larger projects. The course contains 22 hours of video, dozens of articles, and 47 resources. 

The course will take a fair bit of time to complete but is intended to make you an expert with the program. Since this is an advanced course with more than 440 lectures, it is of use to those with intermediate After Effects skills and not merely of use to newbies. 

Camera angles, lighting, 3D animation, how to import files made in other Adobe graphics programs, and masking effects are all covered here.

4. Udemy: GIMP Beginner-Advanced: Free Photoshop-like Graphic Design

You do not have to pay a monthly fee for Photoshop to use a program capable of creating professional quality graphics. Gimp is a program of comparable quality that is free. 

In spite of it being free and open-source, it still has a list of features to compare to Photoshop. Like Photoshop, Gimp can take some time to learn. If you learn Gimp systematically through an online course instead of by fooling around with different tools, you can learn a lot more in a shorter time.

Many courses are available for the same subject on Udemy, and you should choose a commonly used and respected program. While someone who takes a photoshop course for free will have to complete the course before the free trial runs out, you can take as long as you want with a Gimp graphics course. 

The course videos total 13 hours in length, split into 30-minute segments. Each segment covers a specific topic so that you can fully understand one subject before moving on to another. 

As well as teaching you to create high-quality graphics such as a book cover of professional quality, the course will teach you how to distribute memes on facebook.

5. Alison – Applying Design Principles

Alison’s Applying design principles will teach those who already know how to design graphics with a few different programs, the general principles of high-quality graphic design. 

You can learn how some colors, fonts, and logos are better for getting the viewer’s attention than others. A good website has a good color scheme, and you cannot be an expert web designer without a good understanding of color. 

Someone who already knows how to design graphics can improve their skills further by understanding concepts such as contrast and hierarchy. Best of all, this is a free course. For something that takes only a few hours to complete, it is an excellent return on investment.

6. Coursera – Graphic Design Specialization

Coursera’s Graphic design specialization program is amazingly lengthy for a completely free course. If you work at the course part-time, say four hours per week, it will take about six months to complete. 

The program consists of four courses, which focus on the basics of graphic design, typography, more advanced image-making techniques, and the history and terminology of graphic design.

The course is not mostly about how to use different programs; it is a more general course about how to link different skills together to become a graphic designer. 

Some would prefer to take shorter courses that focus only on how to use a graphic design program. However, those looking for a more general course in graphic design can hardly do better than taking this course for free.

The first course, “Fundamentals of graphic design,” will teach skills through practical projects and video lectures. The course shows the basics of image-making, composition, color/shape, and typography to the students in detail. 

The first course will also go through the terminology associated with graphic design and teach the student about the importance of visual contrast.

The second course will deal with typography, which is the art of intensifying the meaning of the text by changing its appearance. A sense of typography is a must for anyone who intends to succeed in graphic design. 

Students learn the skill of spatial organization so that students can systematically go about using text in the graphic design projects they go on to create. Students will complete three peer-graded assignments, including a full-size poster that requires skill at typography.

The third course is image-making, which is designed to be as hands-on as possible. One cannot learn to make good images merely by watching videos or reading articles, so the emphasis will be on spending a lot of time creating images. 

The fourth and final course is a history of graphic design, which teaches new graphic designers about how graphic designers solved different problems at different times, and how the standard practices of modern graphic design came to be. 

While the course is lengthy, it does give you a broad overview of everything required to be a graphic designer. Not only do you learn skills, but you learn enough about the discipline to know what skills you should acquire.

7. Udemy: Photoshop for Entrepreneurs – Design 11 Practical Projects

Probably there is not a single software that is more important for a graphic designer to master than Adobe’s Photoshop. After completing these eleven challenging but not very lengthy projects, you should be a minor expert with the software. 

The projects are practical and similar to work that employed graphic designers do. Graphics are created for social media and YouTube. You will also learn how to design a professional quality logo, create frame by frame gif animations, and improve the quality of images. 

Infographic design will also be dealt with during the program. After completing it, you should be able to say with confidence that you have Photoshop design skills.

8. Udemy: Adobe Illustrator: Mastering the Fundamentals

This is a short and to the point course that teaches a user the basics of Adobe Illustrator. If you plan to use Adobe Illustrator, often you need a lengthier course, but if you are only going to use Illustrator only on occasion, this course may be enough. 

The course has only 1.5 hours worth of video, plus text and assignments. However, the course is not as short or as easy to complete as its time suggests. 

The class gets straight to the point and gives the student a number of different exercises that will allow them to learn the basics of Illustrator. A lengthier course of lower quality will teach less than this course while taking much longer to complete. 

All of the information is sure to be information that you really need to know, and all of the exercises are sure to teach you skills you will actually use.

9. Coursera – Web Design for Everybody: Basics of Web Development & Coding Specialization

When you think of graphic design, the first thing you possibly think of is creating websites. While graphic design skills are used for many online and offline image creation purposes, sites are nonetheless among the most important of them.

Unlike some other graphic design courses, the Coursera Specialization in Web Design involves learning to code. While more massive programming languages such as C# are not studied here, a web design student will learn HTML5, CSS3, and Javascript to be able to build websites. 

While you can build a website without learning any of these programming languages, far more understanding and far more customization are possible if you can write a web design code. The course is relatively lengthy and will take eight hours a week to complete in three months.

10. Skillshare Graphic Design Courses

While Skillshare primarily offers paid courses, you as, a new user, can access paid courses for free for one to three months. It is, therefore, an opportunity to acquire a lot of otherwise unfree knowledge if you want to learn as much as possible during their free trial. 

The Skillshare platform offers many different small graphic design courses that you might look through several of to learn the skills you are most interested in.

A video found on the Skillshare platform might talk about logo design followed by creating a recognizable brand and not merely a recognizable logo. You might also learn about classic pattern styles, such as damask patterns, and how to create them from scratch. 

One particularly interesting looking course is how to create isometric designs in Adobe Illustrator. You might also learn to create a digital calendar using vector images. You can be sure not to be bored when taking a variety of different courses as Skillshare because they have some of the most interesting courses on the internet. 

Skillshare may be best for people who already understand the basics of the software that are taught in their courses. It may not be best for those who are almost completely new to the software used.

11. EnvatoTuts+

This is an excellent website if you want to learn at your own pace and in your own order instead of following a course rigidly. EnvatoTuts+ does not offer a course in the usual sense. 

Instead, EnvatoTuts+ allows you to look through more than a thousand different tutorials that deal with many different graphic design topics.

12. Canva Design School

Canva design school offers a wealth of information to new graphic designers. The full “introduction to graphic design” course is worth taking. You should not merely look at a variety of different tutorials on the Canvas Design School site. The “introduction to graphic design” course will walk you through the basics of designing visually pleasing images.

13. Zee Institute Of Creative Art

The Zee institute of creative art is taught by some of the most respected graphic designers in the business. Their online courses involve learning from the same successful professionals. 

This is a lengthy online program that is designed to make you ready to work in graphic design. The graphic design program teaches 3D animation, Web design, Photography, and Marketing. 

You will also learn about multimedia and visual effects. The course is a challenge, but you should complete it with a variety of different graphic design skills. If you are looking for something lengthy and substantial, this may be the best graphic design online course available.

14. Graphic Design History: An Introduction

A professional graphic designer can sometimes benefit from simply knowing as much about their field as possible, and that includes its history. 

Graphic design has existed as a profession since long before the digital age, and many of the design concepts that existed before computers are still with us today. While this is not the first course you should take, you can learn much about how to create great art by studying its history.

A final note

While it does take time to learn enough to be able to do graphic design for a living, it is nonetheless possible to learn all of the skills you need online. 

If you have some impressive example projects to show to employers, they may be able to overcome the hurdle of beginning work in a new field without experience. Read, watch, and create as much as possible to build up your skills to the point where you can start working.

As well as courses, you might learn a fair bit from merely reading design blogs. As long as you are actively improving your skills, looking at design blogs is not a waste of time. 

You can learn more from taking courses and experimenting on your own than you can from reading blogs, but blogs still contain valuable supplemental information. 

And everything written on these blogs is free. Designerfix and FastCo Design are both places to start when looking for design blogs.

You might also read books on graphic design to get a more significant overview of the field. Courses and practice are the most important, but you can learn a lot from books as well. “Graphic Design Theory: Readings from the field” and the decades’ old “Interaction of Color” are both sure to teach you something you didn’t know before. 

“Interaction of Color” is particularly impressive. Much older than computer graphic design, the book is nonetheless still relevant for those who want to know about color in detail. An excellent choice of colors often makes a difference between a mediocre graphic designer and an excellent one.

When you are learning new graphic design software, you may end up merely fooling around with different tools without taking any courses. Some experimentation is fine, but this is not a better way of learning new software. 

You can learn much more slowly in this way. At first, take a free course that makes you aware of all of the different capabilities that the software offers. Then, to improve your skills further, you may want to do some free form experimenting.

What is more important than anything else is having a portfolio of unique sample projects to show to an employer. If you can show that you can create high-quality and exclusive content from scratch, you will be able to find at least freelance work, followed by full-time employment once you have some freelance experience.

And if you are entrepreneur minded like me, you stay the freelancer path and build your client portfolio bigger and bigger until it’s time to create your own graphic design online course and start getting passive income that way.

Related: How To Create An Online Course

Possibilities are endless, and this is only the beginning. And if you are looking for courses that an already experienced graphic designer should take or get familiar with. The below article is for you!

Related: World’s Best Online Courses For Graphic Designers

15 Best Free Online Certifications, Courses And Trainings


Online education? That’s right, it’s been around for some time already, so you shouldn’t miss out on the opportunities anymore. This extensive research hopefully helps you get inspired by the opportunities out there. Enjoy the content!

There are numerous free certifications online that you can get completely free of charge. Several great courses and online websites offer online certified training in a variety of fields. 

Whether you need to improve your Microsoft Excel and Outlook skills for a job, or need to learn basic coding to apply for an internal position within your organization, there’s a course for that! 

With numerous online courses that offer certification, which ones are the best for you to consider investing your time, energy, and resources into?

There are several great sites that offer free online certifications. Among these sites are

  • Coursera.com
  • edx.com
  • Alison.com
  • Codecademy
  • Udemy.com
  • General Assembly and MIT OpenCourseWare, just to name a few.

Here I’ll highlight a few of the best courses you might want to consider enrolling in, based upon the area of study you’d like to receive your free online certified training. 

Bear in mind that many of these courses are free. Several also offer the option to obtain additional certifications online free of charge. These are 100%, no strings attached programs you might want to look into if you’re interested in bolstering your skills section on your resume!


If you work in the field of programming or would like to get into the field, there are several great free certifications online available to help you get started on your journey. 

In some cases, adding new skill sets to your resume can help you land the perfect promotion. Or, if you’re thinking about going to school full time for programming, but aren’t 100% sure. 

This list of courses can help you navigate your way through some areas of focus you’d be learning, to help you decide if you want to enroll in college full time or not.

1. CS50 Introduction to Computer Science (Harvard)

Who doesn’t want a degree from Harvard? Okay, it’s not a degree, but it’s a free course in programming. The intro course teaches students how to think algorithmically. You’ll learn languages including

  • Python
  • SQL
  • Plus CSS
  • JavaScript and more

Students learn

  • Complex algorithms, data structures, software engineering, web development, and other essential tools in programming
  • Different programming languages
  • HTML, secure sites, and how to implement various security parameters when developing sites

The course is taught by Harvard instructors, as well.

It utilizes real-world domains of biology, finance, forensics, and gaming, to teach students the importance of coding and how it’s utilized in design. 

Students must earn a satisfactory score of 9 on the problem sets to be eligible for certification. The course is 100% free and is 10 weeks in duration, allowing students to set their own learning pace. 

It is free, but a Printed HarvardX certification is available at the conclusion of the course if students wish to pay a $49 fee for the printed document. Otherwise, it is available for download online.

2. Programming for Everybody: Introduction to Python (University of Michigan)

Learn Python with simple instructions in this first out of five available courses through the University of Michigan, which are 100% online and free of charge. There are no prerequisites for the course, and only basic math is required to learn Python through online instruction. Here you’ll learn

  • The basics of Python language
  • How to install Python and write your first program
  • How to utilize core programming tools
  • How to use variables to store and retrieve information

The course focuses on Python syntax and semantics and the basic programming language utilized by Python developers. It’s available in multiple languages, including English, German, Chinese, and Korean. It’s a total of 12 hours to complete this first series in a series of five total basic python programming courses.

It features graded quizzes and instruction, and you can download your certification free of charge after completion to share on LinkedIn or other social networks.

3. This is How you Make iPhone Apps (iOS Development Course)

This tutorial includes 4.5 hours of on-demand video, 9 downloadable course materials, full-time access, and access on mobile or TV. It teaches the basics of C-language programming to create iOS apps for iPhones and Apple products. Students will receive free iOS tutorials, Apple iStore tutorials, and tools and techniques to list their new apps on the Apple Store.

You’ll learn the basics of coding, and how to write code necessary to develop more advanced apps. A software development kit helps students learn the basics of the programming language and testing the app before setting it up for download in the Apple store. You’ll learn the basics of

  • Project creation
  • Every line of coding essential to app development
  • How to test the app
  • How to set your app up for purchase or free download online. 

In 23 lectures, the course material is about 4.5 hours in duration, and students can go at their own pace. It is 100% online for self-guided learning.


Graphic design can be extremely lucrative. With the right credentials, experience with coding, and a general understanding of different types of design and graphic work, you can really enhance your career. With certifications online, which are free of charge, you can get into the field with an entry-level position and grow as you gain experience on the job.

4. Adobe Certification

Adobe offers a wide variety of certification programs. Though it seems as of late that they are either updating the exams or getting rid of them. Either way, if you are interested in getting an Adobe certification, do check out the link provided.

Some of the training you can expect to get

  • Image manipulation
  • Photo retouching
  • Guides students how to use Adobe’s expansive set of online tools
  • Vector design
  • Layout design, etc.

5. Graphic Design Specialization

This is a four-course sequence that teaches you the fundamental skills which are required to create unique, sophisticated graphic designs online. You’ll learn the historical context of design, processes, communication, typography, and image-making skills. 

You will also have a capstone project at the end of the course, bringing all the skills you learned together to create a graphic design piece for a client.

The course focuses on

  • Communication through typography
  • A capstone project to add to your portfolio
  • Motions, graphics, editorial design
  • Visual and branding communication
  • Art history

This beginner-level course takes approximately six months to complete. It is available in Serbian, Spanish, and English and is free of charge. It is 100% online so students can go at their own pace.

6. Fundamentals of Graphic Design

The course teaches the fundamentals of graphic design including

  • Image creation
  • Typography
  • Composition
  • Working with color and shapes
  • And foundational skills in graphic design

Practical projects are given to students so they can utilize the skills they learn in design, and they’ll have access to Adobe Photoshop, and InDesign, to ensure they’re getting a grasp of the basic function of all these design software.

Basic teachings include

  • The fundamentals of using color, rhythm, and pattern
  • Learning techniques of image-making
  • Typeset text and how to use scale, weight, and design in composition

The course will take about 14 hours to complete, and is one in a series of five beginner graphic design courses. It’s entirely free and available in English and Spanish.

Online Marketing

Marketing has a number of viable careers for business professionals. Whether you’re already in the field of business, looking to transition into marketing, or simply want to bolster your credentials or learn new materials if you have a degree that’s 20+ years old, these are some online certified courses you might want to look into.

7. Diploma in Web Business Development and Marketing

This course guides you through the initial steps of setting up a great website to market to their audience. It helps you choose a web hosting company, design, proper themes and templates, and user-friendly mobile and desktop design. 

Students will learn how to

  • Setup CSS sheets
  • Code HTML
  • Create mobile and desktop designs
  • Create affiliate marketing and email marketing campaigns
  • Build a business and increase online traffic
  • Focus on SEO (search engine optimization) and monetization of a website

The course length is 10 to 15 hours in duration and includes assessments so students can track their progress. Certification is available at the conclusion of the course, which is printable through the Alison Dashboard.

8. Marketing in a Digital World (University of Illinois)

This is one in a series of seven free digital marketing courses offered in the series. This course focuses on how digital tools are revolutionizing the world of marketing. Smartphones, AI, 3D printing, and the internet have changed the way businesses market. The course focuses on these, and other manners in which marketing has changed course in recent years.

There’s a focus on how the internet has shifted marketing from companies to consumers, who have more power given the digital tools at their fingertips today. Some of the areas of focus in this course are

  • Marketing
  • Digital marketing
  • Creating a powerful marketing mix
  • Pricing strategies
  • Utilizing the right technologies to reach audiences

The course is 100% online so students can go at their own pace, and it’s free. It will require a total dedication of about 29 hours to complete all training modules. It includes quizzes, shareable certificates, graded assignments with professor feedback, and more.

9. Getting Started with Google Analytics

This course teaches you how to learn to start tracking conversion rates, and essential data you’ll need to improve those rates. You’ll learn the basics required to turbocharge your website and improve online site ranking.

Students will receive

  • Step by step instructions to begin with Google Analytics
  • Advice on how to implement Analytics for their website’s needs
  • Learn which reports are most important and how to use the information strategically
  • Learn how to translate raw data into actionable results

The free tutorial includes

  • 1.5 hours on-demand video and 1.5 hours on-demand audio
  • 3 articles and 3 downloadable resources
  • Full lifetime access, access on mobile devices

You’ll also receive a certificate of completion free of charge.

Learning a New Language

Want to travel? Is there an opening in your current company that pays a higher salary if you are conversational/fluent in a second language? Consider some of these online certified programs to help you learn a new language and get that immediate raise.

10. Basic Mandarin Chinese – Level I

This course isn’t available year-round, so you’ll have to check for availability when choosing this language learning course. It’s one of six courses designed to teach you how to speak Mandarin. The language skills you’ll learn will allow you to eat, find accommodations, transportation, and communicate on a peripheral language in Mandarin-speaking nations.

You’ll learn

  • Basic spoken Mandarin phrases used in everyday conversation
  • How to properly interject “tone” when speaking
  • Learn a greater insight into Chinese culture and pop culture

The course is six weeks long, and students should dedicate about 4 hours each week. It’s free; however, there is the option to request certification for $49 once you complete the course. Video transcripts and written instruction are utilized in teaching Mandarin to beginners.


Always dreamt of opening your own business but did not know where to begin? You’re not alone. There are several great courses you can enroll in which will help you develop your skills, communication skills, and help you develop your business motto a little bit better, so you can easily sell your idea to investors if you need funding to get the ball rolling.

11. New Venture Finance: Startup Funding for Entrepreneurs

Want to learn how to secure funding for your business venture? This course is geared to teaching you how to do just that. You’ll examine available financing options, learn the basics of valuations and finance, dilution, and non-dilutive funding. You’ll learn how to deliver winning pitches to investors and avoid common pitfalls in pitching your new business venture.

The course focuses on

  • When you should raise outside capital
  • What kind of investors to turn to
  • What your fundraising options are
  • How to pitch investors and how to secure funding

This is the third course in a series of four, which are totally free and offered 100% online. It is recommended to dedicate 3 to 5 hours weekly to complete the 14-hour course.

12. Competitive Strategy

This is a six-module course to teach students how businesses and organizations behave in situations where strategic decisions depend on other decisions/factors. You’ll learn how to act in situations where your efforts/strategies are going to affect profit margins and pricing strategies that your competitors implement. So, you’ll learn how to navigate the market when competing in your new industry/niche.

The modules utilize the basic tools of game theory, which evaluates how businesses choose strategies they engage in, to outdo their competitors. It teaches businesses how to gain a competitive advantage in a crowded, highly specialized niche. Skills you’ll learn in this program include

  • Game theory
  • Strategic management
  • Strategic thinking
  • Competition
  • Economics
  • Supply/demand

This is one of four courses available in this series and is 100% free, 100% online. It will take approximately 17 hours to complete, and there are a total of 10 quizzes that you’ll complete throughout the different areas of focus in the course. This course is offered in English, Ukrainian, Chinese, and Spanish.


Writing can help you in many career fields. Writing proposal letters, tailoring the perfect business email, marketing communications, or just writing online material for a website, are some of the many areas you’ll utilize your writing skills. If you’re in need of some guidance, online certified training can help you bolster your capabilities.

13. High Impact Business Writing

Learning how to write compelling, well-laid-out business documents is essential to a company’s success. This course will teach students to learn how to articulate their thoughts in a cohesive manner. It teaches the importance of concise writing to convey messages to readers effectively. Learning the appropriate formatting, individuals will better deliver business writing and proposals to clients after completing this course.

The course is meant to teach

  • The appropriate format and medium for your respective audience
  • How to correct and avoid common writing pitfalls
  • How to spot errors and analyze writing
  • How to identify your objective when writing for your business audience/reader

Students will also learn how to write business communications to deliver good and bad news effectively. They’ll learn how to edit and proofread business documents, and learn how to write for a global market and international audience.

The course is offered 100% online, free of charge. It is one in a series of specializations in business writing that students can complete. It’s offered in

  • English
  • Vietnamese
  • Spanish
  • Russian

It requires approximately six hours to complete and features webinars, videos, reading passages, and quizzes.


You need to communicate every day. Regardless of the industry or line of work you’re in, you’re communicating. Working with dispatchers, calling suppliers, ordering inventory, or calling customers to let them know you have their order ready for pickup, are just a few examples in which communication skills are necessary. There are many certifications online free of charge that can help you improve your skills.

14. Introduction to Public Speaking (University of Washington)

This course is an experimental course taught by the University of Washington (no certification will be awarded). It’s meant to help individuals become more confident, well-rounded speakers in a public setting. It helps students learn the basics behind clear communication and teaches unique traits and differences between oral and written communications.

Students will learn how to

  • Design and deliver arguments clearly
  • Deliver informative presentations clearly
  • Persuasively deliver complex information
  • Learn to speak confidently with proper projections, body language, movement, and vocal variety

This is a 10-week course, in which students will dedicate 3 to 5 hours weekly. It is free to audit the program, and currently is being taught as a test course, so no certification is available.

15. Communicating Strategically (Purdue University)

This course is meant to help improving communication skills and help individuals become effective at presentations to large groups. It’s specifically geared to scientists, engineers, and business professionals, and the educational training can be guided to any professional communication/presentation setting.

It’s a five-week refresher course geared to help

  • Scientists, engineers, and other tech professionals (the bright minds who have a hard time conveying thoughts to the layperson)
  • Tips for effective communication with non-scientists
  • Useful communication tactics and non-verbal cues
  • Helps experts teach materials to those who aren’t “experts” in the field

The course is official and verified by Purdue University. It is taught 100% online and is five weeks in duration. Students can go at their own pace, and it’s suggested that students dedicate 4 to 6 hours weekly on the course materials. The course itself is free, but those who want a verified (printed) certificate can request one for a fee of $49.

A final note

There are countless hours of free online courses you can enroll in. Whether you want to learn one of these skills, or the basics of creative writing, there are free courses out there you can enroll in. 

With these self-guided, online instructions, you can take your time and go at your own pace. Additionally, you can find certification from some of the top universities in the country, including Harvard, Purdue, Yale, and more.

So, whether it’s bolstering your CV, adding new skills to LinkedIn, or learning something you never had the opportunity to learn before entering the working world, these are a few of the many free certifications online that you can complete. 

Don’t limit yourself to these areas of focus, or to one course. Improve your skills, hone in on areas you need to improve upon and gain new world insights through these programs/courses taught by leading professors and specialists in the US and from institutions around the world.

While some courses might be archived or future dates to be announced, do take these as recommendations and as inspiration and look for alternatives if you got inspired.

While some courses offer you a certification in exchange for a small fee, I would say that paying a small $50 fee for a certificate is still a small price to be paid.

Coursera.com, as well as Udemy, offers you a lot of options when it comes to courses that give you a certification. While some of these are not accredited ones, I would say, do check the Coursera.com a bit more, and you can find plenty of accredited certification courses.

What Makes An Online Course Good? 5 Big Tips!


Are you planning on creating an online course or taking an online course? These five big tips are for you no matter in what camp you are in currently.

An online course is good when it has continuous support from the course creator. The course is clearly structured, and you will get small wins during the course. A good online course has well-researched content and has hard to find knowledge in it. When you have tangible end results after taking a course, we can conclude the course was a good one.

So no matter if you are creating a course or taking one, the mentioned principles make up for an excellent online course.

What is sad, though, is that there’s so much variety on the level of online courses these days. One course might give you all the support you need, but the content is sub-par if even that.

One course might give you top of the class information and knowledge, but there’s no after purchase support, leaving you hanging with the information alone.

Maybe the biggest mistake course creators do is that they don’t deliver what they promise. Giving you false hopes of succeeding it, only to see that you missed the mark by a long shot. 

So if you are purchasing a course, do make sure that these tips are present and that you know what you are getting into. And on the other hand, if you are creating a course, make sure that you hit these marks.

But enough of the intro, let’s get to the nitty-gritty, and just so you know, this is written from the customer’s point of view. So if you are creating a course, make sure you see what the customer is seeing.

H3 The 5 Big Tips!

  • A community for continuous support
  • Clear course structure
  • Small wins along the way
  • Tangible end results
  • Well-researched content and hard to find insights

A community for continuous support

This is pretty much the most basic advice and tip I can give to you. It’s also the bare minimum a course should have, and while you might wonder why is that. Here’s the reason!

You will more than likely need help!

There’s pretty much always one or two questions that will arise during a course and what’s more important than having a support channel of some kind.

The course should have a Facebook group, a built-in community platform, discord channel, Slack community, or some other form of community. 

The most important thing is that there should be some form of community around your course. 

I remember when I took a course called a Six-Figure Blogger. Even though the course was pretty self-explanatory and well-made, I still had a few lingering questions, and if there hadn’t been a Facebook group for the course, I would’ve been alone with my questions.

So having that path to contact the course creator and ask questions is super important.

It also creates a better relationship between you and the creator, and there’s also a chance to go a bit deeper with the course that you’ve bought.

There are always courses that leave you wondering what it was that the creator meant or how to do something that was said in the course but not shown.

Community is a strong pillar that every course should have, and if it’s left behind, well, hopefully, the course is so well-made that no support is needed.

Clear course structure

While the course creator might have a very clear idea of how the course flows and what can be learned in what lesson and module. The end result for you might be very different. 

You, as a student, might not be able to connect the dots, so having a clear course structure is a must. 

Every lesson and every module needs to be in chronological order, so to say. Even if you were taking a course on digital marketing best practices, and while it might seem like there’s no real reason for a specific topic to taught in any particular order.

However, even in this case, a course creator should start with the foundational things first. What is digital marketing? What different elements are in it? What are leads? How to get leads? And so on. 

If a course starts from how to get leads, when a person doesn’t even know what digital marketing or leads are, then the learning curve is pretty steep.

So the course has to start with the correct knowledge and understanding who is it that is taking the course.

So you, as a customer, should read the course curriculum very carefully and decide whether the course is flowing in the correct order and if the course ahs all the things you need.

Is the course thorough enough, or is there something where it lacks a big-time?

Small wins along the way

An excellent course creates small wins for the students. The pricier the course, the more wins you would like to get. Buying a $1,997 course with zero wins feels a bit of a failure (both to you and for the creator).

A good example is a course about website development. Inside the course, there could be a lesson where the course creator would take you through the whole process, and at the end of the lesson, you would have developed a fully functioning webpage, for example.

That is a small win — something that the student can accomplish and something that gives real results. Even if the end result of the course is something totally different, there could be these little wins that would keep the student motivated to complete the course.

Motivation, perseverance, grit, are all the same when it comes to learning new things. We all need these things when learning gets tough. 

To boost motivation, a win now and then keeps the spirit up, and keeps us going. If it were all downhill all the time, it wouldn’t surprise me to see a lot of people failing and quitting an online course way before the end.

Small wins also give you a good feeling of progress. You’ve achieved something that you were not able to achieve before.

I remember taking One Funnel Away Challenge training a little while ago. And I think this was one of those courses that enabled me to achieve these small wins on a daily basis. The course structure was clear, and the objective of every lesson was apparent. Also, every lesson you were meant to achieve this one thing, and when you did, you felt awesome. 

So if a lesson can give that good feeling progress and getting things done, then we can say that it’s one of the things that makes an online course good.

Tangible end results

Possibly the biggest and most important thing that an online course needs to have or give. Whenever you buy an online course, you are looking for a change. You are looking for a way to get somewhere or to know something new. 

We, as of course takers, want a change. We want the knowledge that is otherwise unreachable. We seek to know more, and we aim to make a change in our lives. 

Whenever I buy an online course, I’m very precise on what is the outcome I’m looking for and if that course is going to provide that to me.

While we both know that no online course can help you if you don’t do what is told in the course if you don’t do the work.

With many online courses, there are bigger and smaller promises made. Some offer you a new skill, a new business model, a new funnel, Pinterest traffic, a money-making blog, etc. There are a lot of promises, but can that course keep those promises?

That is the big question. Can the course deliver on its promise? Can you get results with the course, or is the course full of fluff and no tangible results. 

I once thought that by buying a course, I would get the knowledge to get to a certain place in life, only to realize later that I wasn’t ready for the course. I wasn’t prepared to execute what was necessary.

There are always those who are better equipped than you or me. When they buy a course, there’s a higher chance for them to get results, and it’s only because they are more prepared for it.

If this all feels too abstract, here’s a good example of what I’m talking about.

I once bought an online course called Six-Figure Blogger. Yes, it’s the same course I mentioned before (I still like the course so that you know). So at the time, I purchased the course, I wanted so badly to get that six-figure income from my blog, but for you to achieve that, you need traffic and guess what. I didn’t have the traffic necessary for it.

So while I didn’t get results at the time, I did learn a bunch of new things. So we could say I got some results, BUT I did not get the six-figure results I was “promised.” 

So when you buy an online course, do make sure that you are set. You have the needed qualities, capabilities, equipment, skills, etc. to achieve the tangible results that are promised in the course.

Well-researched content and hard to find insights

As the last piece of advice or tip, I would say that well-researched content and hard to find industry insights are the thing that makes an online course good. 

It’s not hard to rehash old content and content found online to something “new.”

Where I see improvement being made, is when a course presents topics, knowledge, and insights that they have combined themselves through years of execution.

That is what makes content excellent and pure gold when it is something that is piercing a hole in the content bubble and creating another layer of knowledge to an already solid bubble if there’s even such a thing.

A good example is a course called Consulting Accelerator 2.0, where Sam Ovens teaches you how to become a consultant. Sam did more than 1600 cold-calls during the time he was building his consulting business that way.

During those 1600 calls, he was able to solidify a method to acquire high-paying clients in one single phone call. That is what is called, creating content that is new and innovative.

So when a course creator has created something that is never seen before, then we can be sure that it’s the highest quality you can get.


What makes an excellent online course? 

A course that has knowledge not found anywhere else, and when that knowledge yields tangible results for the student, for you. When a course has a support channel for the student to get help. When the course has a clear structure and easy to follow lessons and modules. When it motivates you with small wins and keeps invested to the end of the course. 

That is when we can say that an online course is good. 

How To Take A Break From Facebook?


We live in a time where social networks have become the source of all daily information, entertainment, and, unfortunately, our daily source of socialization. So how do you take a break from Facebook?

The best way to quit your Facebook usage and to take a break from it is to uninstall the app from your phone. The next step is to delete the Facebook bookmark from your browser favorites if you have one. The important thing here is that you delete these quick accesses to Facebook, and eventually, you are able to take a break from it.

We all sometimes feel the need for more spoken word and conversation with our loved ones, we yearn for the old, good form of thought exchange, which isn’t only based on comments beneath someone’s Facebook post. 

If you’ve noticed that you spend most of your free time scrolling the endless feed on Facebook, then it’s time for a break from social networks and a little bit of real socialization.

Facebook shouldn’t cause addiction, or at least we shouldn’t allow ourselves to feel that way. It’s one kind of a habit, for which we need slow rehab. 

Simply, promise yourself that you’ll spend one day without social networks and then turn that into a weekend. After a while, it can turn into a whole week, when you decide to spend your time with your friends, go on long walks or read a good book on marketing, when you come home from work. 

We miss so much by scrolling down the Facebook home feed, but all we really need to do is delete the app and use our phones solely for communication purposes, which they were originally meant for.

One thing that could help you, so that Facebook doesn’t take away your focus so much, is to turn off notifications (if you are unable to delete the app altogether, I don’t have it on my phone currently). There will be a difference: you’ll open the app (or desktop version) less frequently, as long as you receive fewer notifications.

Remember the old, good SMS and try to set up your meeting via it, in order to dial down the usage of Facebook. It’s really important to meet people and create new contacts, but it’s also important that it happens in the real world rather than a virtual one (which generally isn’t the case). 

That’s why it’s fundamental that you try and take a break from Facebook socialization and surround yourself with new people. In time, you’ll notice that, in a spontaneous way, you’ve made many new acquaintances, instead of watching aimlessly at your phone.

When you take a break from Facebook, you’ll realize how long it has been since you enjoyed the things you used to like. When was the last time that you, after a long day at work, sat in your chair, and drank a cup of warm coffee, went over your own thoughts, and made some new conclusions? 

When was the last time you took the time to read that book, which was recommended by your friend (I recommend reading Seth Godin’s “This Is Marketing” -it’s so good!)? It’s been a while, right? Well, now it’s time to turn the bad habits into good ones.

When you yearn to be online again, remember the real reasons that make you enjoy Facebook and then limit your usage or, better yet, cut it altogether.

It’s also important to remember to focus on what you actually follow/read on Facebook and how much influence those posts have on your life. 

In order for social networks to have a positive impact on your life, clean up your friends’ list and pages so that you’re left with posts you can actually enjoy, without any negative connotations. 

Clean it up from negative influence, because negative influence from Facebook is being transferred unconsciously into our real lives. That’s usually the first “wake-up” call, which leads us to the desire to take a break from the virtual world.

When you take a break from the virtual world, turn around and study the changes that start to happen: question how you feel, do you feel good, and like a heavy weight has been lifted from your chest. If you start feeling better (and you notice that), focus on using Facebook more intelligently, so that you have more time to enjoy your day and your life.

Think about all the free time you’ll get. Always wanted to play that instrument or get better at your online business? 

Use the internet smartly and discover all the books you always wanted to read that can help you on your road to becoming a successful entrepreneur. Invest in yourself and your time – it will pay out faster than you think.

Here’s a list on 7 concise and ultimate reasons for taking a break from Facebook:

Facebook makes you focus more on others, rather than yourself

One of the main problems with Facebook is the bombardment with too many requests and information. Whether they are prom photos or posts about someone’s new, shiny car, Facebook makes you compare yourself (and your achievements) to others.

Many studies have shown that an individual that spends a lot of his time on Facebook and social networking, after some time, starts to feel anxious, tired, or has a low self-esteem.

Besides that, many people with whom we’re connected on Facebook aren’t really that close to a “real friendship.” The point is: you shouldn’t spend so much time wondering what others are doing, especially if they’re not friends who are actively integrated into our daily lives. Instead, focus on the fulfillment of your own personal goals.

Facebook shows you the altered version of reality

Most of the things we see on Facebook aren’t really connected to positive thoughts or happy moments. We don’t see the real, full picture of other people, all the hard times and falls, but their beautified (and fake) lives. 

As a result, many people who use Facebook can fall into their trap, trying to present their own lives as more glamorous and perfect than they really are. We’ve all seen those “lambo” and “private jet” photos. 

But guess what! Those didn’t come from watching other people’s Facebook updates.

Facebook makes you feel like your happiness depends on others.

Usage of Facebook is very dangerous because you can become dependent on others’ validation – that is to say, a constant confirmation from others. 

Your happiness should be mainly dependent on the fact that you’re enjoying yourself or not, in a certain situation and not how others feel. For example: if you go out and eat a fantastic meal, you should be happy because you tasted some great food and not because you have over 100 likes on the photo of the meal you’ve posted. 

Unfortunately, many people who use social networks tend to receive this kind of attention, which can become a form of addiction.

Facebook doesn’t allow healthy interaction with friends

If you really care about your friends, then you should do more than writing “Happy birthday” on their timeline and liking their last Facebook post.

Social media can’t help you develop or keep true friendships. Facebook interaction is usually very shallow and doesn’t have a real impact on our thoughts of someone as a real friend. 

I advise you to spend more time with them in real life or contact them in a more direct and personal way (even a video call can be a good beginning).

Facebook can distract you

Social media often prevents us from paying attention to what’s really going on around us. We’re sure that you’ve gone out for dinner, and your friend was constantly typing something on his phone. 

As a result, an unpleasant atmosphere is created, which can lead to a bad night out. It’s really easy to develop this bad habit. It distracts you from taking part in much better and happier moments.

If you’re at a concert and constantly post on Facebook about it, aren’t you, in fact, disrupting the work of a great artist? Or, if you go hiking and keep stopping every once in a while to take a selfie, aren’t you, in fact, missing a chance to enjoy nature and all of its beauties? Think about that.

And I haven’t even mentioned what it does to your online business. Or do I even need to?

I guess you can read between the lines that if your time doesn’t go to your online business, it goes somewhere else, and that time will not grow your business. It’s that simple.

Facebook turns your life into a public one

We’re prone to forgetting almost everything we do on Facebook, but everything we post and like stays there for good.

This can be problematic at the moment when we want to make all of our content private and hidden (from parents or business partners) so that they wouldn’t see the certain aspects of our daily lives.

Even if you limit your posts on Facebook, a question pops up: is it the safest solution now when you’ve already uncovered so much information about your life?

Facebook can make it hard for you to move on with your life

Sometimes, social networks don’t allow us to go on with our lives and forget the bad, unwanted past. The ugly part of that past can be an Ex that you can’t forget easily if you constantly look at photos of him/her with someone else. In order to truly move on, you have to remove all the distractions that are around you.

A final note 

In conclusion, here’s what you should remember:

  • Facebook posts rarely depict the realness of the world
  • The reality is much more chaotic, complex and beautiful
  • You’re probably only what you want others to see
  • Social networks show only the good side, not the bad or an ugly one
  • Time away from your business is time away from growth
  • Facebook can be a distraction and distraction is the opposite of focus

Remember that what others post isn’t proof of their happiness and that they live these perfect lives. Of course, some people can openly post about their mess, but it’s only a short term depiction of the events. Photos or videos of 15 seconds cannot encompass the complexity of life and business.

The chaotic emotions of being an entrepreneur and making the best of every day. You don’t see the tough decision on Facebook, and these are made daily, but that’s not for you to see.

Social networks are filtered and constructed versions of reality. So, don’t let your fear of missing out on something destroy your mental health and your free time.

Think about how much you can do – the possibilities are endless, but only when you focus on the right stuff.

The 7 Best Online Course Hosting Platforms You Need To Know


You have an idea for an online course, or you have already created part of the online course. Or perhaps you have already created a fully-fledged online course, and now you are looking for a platform to host your online course on.

This post has gathered the very best online course platforms for you to place your online course on and sell it to your audience. Compiling this list took a lot of time, but I think you appreciate the results.

Some of the platforms offer you more features than others, and some even handle taxation for you (Gumroad). So there’s an option for everyone.

If you are totally new to online business and making money online and especially through online courses, there’s an option for that too (Kajabi).

The very best combination you can have if you are going full-on with online courses is to have a separate WordPress site and an online course hosting service.

Some sites might suggest that you host the online course on your own website, while that is a good option to have. I would recommend starting with something easier and one that requires little to no maintenance. 

I’ve hosted an online course on Thinkific and on Gumroad, but have also created an online course on my own website. So I’ve seen and experienced both sides of the equation.

This post will be about hosting your online course on an external service and not on your own website, as these two things are very different.

Here’s a quick summary of the whole list:

A quick table to show you the pricing plans between different online course platforms (the price is based on the most affordable solution available within the platform):

Online course platformFREE OptionPricing Level 1Pricing Level 2Pricing Level 3
Academy of MineTrial$499/month$792/month$1208/month
PatreonYes%5 of earnings8% of earnings12% of earnings
GumroadYes8.5% + $0.30 (USD) per sale$10/month, 3.5% + $0.30 (USD) per sale


Let’s start with the obvious one, and probably the most popular one. Teachable is one of the biggest online course hosting services online. They have more than 18M students already, 186k+ courses hosted, and the course creators have earned more than $338M on their platform.

But what makes Teachable so good? What features can you expect, and why would you choose it?

Teachable is evolving all the time, and new features are added on a yearly basis. At least it has been that way for the past year or so.


You can upload video, image, text, audio, and PDF-files to the platform, and you can also import content directly from Dropbox Google Drive, or OneDrive is you keep your content on those services.

Teachable has its own drag-and-drop builder built inside the platform, and what this means is that you can use it to build the sales page or create a landing page for your course, which means that you don’t have to have your own website or domain name to host your online course.

The website, as well as the course page, is all responsive, so your students and customers can view your content from computers, tablets, and smartphones. 

As you can use their page builder, it means you can create beautiful landing pages, sales pages, while making sure the pages look yours and have your branding on them. 

If you want to take it a step further, you can use your own domain name to make it look like yours all the way.

Learning tools

Teachable also offers learning tools for your students. You can create quizzes, create course completion certificates, or even force your students to watch or complete a lesson before they can move on inside the course.

Student feedback is essential for your course to succeed, so Teachable is offering you the ability to include Google Forms or surveys for you to collect valuable information from your students. Surveys are a phenomenal way to collect information and feedback for you to improve your course even further.

Teachable integrates with Zapier, and Zapier, on the other hand, integrates pretty much with and to anything. Intercom, Olark, Gumroad, Zendesk, ConvertKit, etc. So the integration part is fairly nicely covered.

Teachable also has a segmentation feature that enables you to send targeted emails based on completion, enrollment, code redemption, etc.


Teachable has a built-in coupon system, which lets you select either a dollar amount or a percentage-based discount for your online course. You can also use custom expiration times with the coupons.

You can select various ways to charge your members. You can offer a subscription-based payment plan, a one-time fee, or a payment plan, and this way, give your students multiple ways to sign up for your course. 

Something teachable offers that not too many offers is a taxation handling service. A few years ago, Teachable developed a BackOffice solution for course creators, thus enabling you to focus on the business part rather than worrying about taxes.

The platform also offers an affiliate program for you to develop your sales even further. An affiliate program is superb if you want to reward your students for promoting and selling your course. Within Teachable, you can track the affiliate sales with a built-in affiliate marketing feature.


Teachable offers you a dashboard where you can track your sales and also the progress of your students and the average completion rates for your course. You can also see a trend for how your courses have sold every month.


  • Basic: $29 (billed annually) / $39 (billed monthly)
  • Professional: $79 (billed annually) / $99 (billed monthly)
  • Business: $399 (billed annually) / $499 (billed monthly)


  • Easy to use
  • Affordable
  • Amount of features in the Basic plan
  • Built-in affiliate marketing feature


  • 5% transaction fee in the Basic plan
  • The free plan is basically useless
  • Average page builder
  • Lacks funnel building features


Patreon started out as a platform dedicated to artists and creative persons and over the years, developed to a massive platform that now supports creatives of all kinds.

I remember Patreon was founded and the way it was celebrated among artists. It was a place where pretty much every artist I followed at the time, had created a profile and had different rewards setups for supporters. 

After a few years of massive growth, Patreon is now a well-established platform in which creatives can run their own membership programs in multiple ways.

What makes Patreon a bit different than the rest of the crew is that they are more focused on creatives persons than, for example, business and finance types of persons. 

Patreon is also all about monthly income and creating a membership-based business model. Even though courses are generally thought to be a one-time fee, the online course is going through a change, and that change is continuous support and engagement. 

People are looking for interaction with the course creator, and they look for personal touch and community. Students want to be taken care of. They want results, and sometimes they need that extra motivation from the creator.

Patreon also differs in a sense, that it’s not so business-focused. You might not find so much analytics, marketing features, hardcore sales analytics, etc. 

What you do find from the platform is ease of use and, more importantly, ease of payments. Patreon offers creators the option to fill out some forms, and that’s about it. Patreon transfers funds via PayPal and Payoneer.


FREE, but

  • Lite: 5% of the monthly income you earn on Patreon + payment processing
  • Pro: 8% of the monthly income you earn on Patreon + payment processing
  • Premium: 12% of the monthly income you earn on Patreon + payment processing


  • FREE to use
  • Ease with the taxation 
  • Community-focused  
  • Made for monthly income  
  • Membership model focused (future of online training)


  • Not so much marketing focused
  • Lacks in-depth customer and sales analytics
  • Pretty hefty transaction fees (though you don’t have to worry about taxation so much)
  • Course structuring


ClickFunnels is a bit of a newcomer in the course platform business. However, it is pretty solid and offers you a ton of features, while not so much in the membership part, but in the way of bringing in the sales.

ClickFunnels is a massive sales machine system. It gives you a massive amount of features, and all of the features are thought from the marketing and sales perspective.

ClcikFunnels is the number one funnel building platform and if you are new to funnels. I would dare to say that every major internet marketer and online course creator uses funnels more or less.

When we think about ClickFunnels and what is it good for, the first thing that comes to mind is making sales. While we should focus on picking the best online course platform, we can’t ignore the fact that making sales is the number one thing a business needs to survive.

And for that reason, I selected ClickFunnels as one of the best online course platforms available. And I didn’t even mention the training you get when you sign-up with ClickFunnels. It is priceless like he mentions. Russell Brunson is one of the best internet marketers ever. 

As you can see from the image above, the actual membership/ course area might not be the most beautiful compared to Thinkific or Kajabi. But in the end, the content is the BIGGEST thing that matters to a student. 

The screenshot is from a One Funnel Away Challenge I took not too long ago, and even though the platform might not be mobile friendly and fine-looking and all. I got the information and training I was looking for, and that is what matters at the end. And yes, the training ClickFunnels offer is one of the best marketing training available online.

And while many could be put off by the $97/month price, you should remember that you are getting a massive platform to market and sell your course and not just a platform to host your course, which pretty much all others offer.


  • ClickFunnels: FREE 14-day trial, and after that $97/month
  • ClickFunnels Platinum: $297/month
  • ClickFunnels Collective – coming soon


  • Fully-fledged funnel and webpage builder
  • Email marketing features
  • Lead capturing
  • Sales features
  • Affiliate program for you and for your students
  • Sales and marketing training
  • The number of features the platform offers


  • Average course player
  • Might be overwhelming at the beginning
  • Lacks traditional quizzes, and other learning tools

Related: One Funnel Away Challenge Review

“I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.”


Kajabi is one of those online course hosting giants like Teachable and Thinkific. Kajabi is used by the likes of Brendon Burchard, Amy Porterfield, Danielle Leslie, and other internet millionaires. 

While that might not be the main thing, you should notice that if the platform suits their needs, it probably is enough of a platform for both of us too.

Kajabi is trying to be one of those all-in-one service providers, offering you pipelines (funnels), email marketing, webpage builder, domain hosting, etc. 

While I do like Kajabi as a company and how they are at the forefront of online course development, some of the features like the webpage builder is lacking quite a bit of possibilities, compared to Elementor Pro, for example. 

Though I do have to admit that, when we are talking about online course hosting, the course platform is the one thing that matters quite a lot.

Even though Kajabi is feature-rich, the main thing is the way courses are handled. That is their main selling proposal, main business, so to say. Kajabi is filled with features for course creators and has to say they offer the most.

I’ve said this many times before, but relying only on one platform might not be the best choice. I believe that separating your website and course hosting is the best model to use. 

I would say that Kajabi is probably the BEST option for course creators when it comes to having everything in one place if you are not too tech-savvy and don’t know much about funnels or internet marketing in general. My recommendation is Kajabi, and NO, I’m not even an affiliate for them.


  • Basic: $119 (annual billing) / $149/monthly
  • Growth: $159 (annual billing) / $199/monthly
  • Pro: $319 (annual billing) / $399/monthly


  • Beautiful course player and platform for students
  • All-In-One solution
  • Built-in pipelines (funnels)
  • Email marketing
  • Webinar hosting
  • Constant platform development


  • Price, Kajabi is one of the most expensive solutions out there (if not the most expensive one)
  • If you want to remove Kajabi branding, you have to get Growth plan
  • Basic and Growth only allows you to host one website in their platform
  • Limited personalization and marketing options for webpages


I love Gumroad! But why? Because they are free and handle my taxes, FULLY! I can just sell my online course, and not worry about handling refunds, taxes, customer support, nothing really. As I’m an EU citizen, this platform is an excellent choice for me. Even if you are from the US, it’s still an amazing platform to try out.

Gumroad is NOT the best online course hosting platform, but it’s pretty much the best when it comes to selling digital products.

Gumroad’s check-out process is super simple, and you can integrate the platform with ConvertKit (check my current email marketing recommendation from the resources page), and that makes Gumroad one of my favorite platforms.

I’m hosting one of my online courses on the platform, and so far, people have enjoyed the course with zero complaints or refunds. So while Gumroad might not be the best platform to host your course, it’s a robust and solid platform with plenty of different options for collecting payments.

You can create a subscription-based plan, a one-time fee, a membership plan, etc. Gumroad also offers third-party analytics integrations with companies like Google and Facebook to track sales and conversions.

You can also integrate the platform with Google Analytics in the way that Analytics shows you sales and eCommerce data.

I have always loved Gumroad, and to top it all, Gumroad is totally FREE to use, and that combined with all the features and possibilities it offers makes it one of the best platforms to use for sales and course hosting.

Course example:


  • FREE, but transaction fee-based: 8.5% + $0.30 (USD) per sale
  • Premium, $10/month, but just 3.5% + $0.30 (USD) per sale


  • FREE to use
  • Sales features
  • Integrations
  • Simplicity
  • Ease of use


  • Course structure and consuming the content might not be the best experience
  • The transaction fee is a bit high
  • Limited customization and branding options (even with the Premium plan)

Related: Gumroad Review



Udemy is a course marketplace and a platform to host your course on. Udemy is a bit special when it comes to course hosting. While you can host your course on Udemy, you can’t fully control the pricing of your course. 

Udemy offers a pricing matrix, from which you will select a price suitable for your course. The maximum that you can charge a course for is $199.99, and that is not a lot if you have a content worth of $1,997.

However, what Udemy enables you to do is sell your course with zero worries on taxation. Udemy is the seller of your course, and thus you don’t have to worry about sales taxes, refunds, customer support, chargebacks, and other billing headaches.

You also get the marketing power of Udemy and can reach a new audience quickly. Udemy is the biggest online course marketplace, and that means there’s plenty of eyeballs on their site every single day.

Udemy also has these Flash sales and other promotions now and then, and while you can’t control the pricing when these happen, you can expect to get sales as the courses are usually priced pretty low at these events. There can be discounts up to %75 off the base price you’ve set.

And I think this is the thing that might upset you as a course creator — having your course sold as cheap as $15, for example. That is not a real price for any course. A course should be priced at least around $100, and while we do have to remember that some information is easily found online, you as a course creator, have put in the effort when creating a course, and that has to have a price.

Udemy is superb for course creators that DO NOT want to handle complicated sales pages, marketing, and sales funnels, or website hosting and content creation on top of course creation. 

So if you are one of those that just want to put up a course for sale and educate people what you know and get paid to do that, then Udemy and Skillshare could be the thing for you.

Udemy made it to the list because of the ease of use and how easy it is to get paid from your course. Billing, taxes, platform, course page, audience, etc. are all right there and for you to tap into. There’s little to no barrier for entry, making the platform easy to jump in.


  • FREE for course creators


  • Taxes are handled for you
  • You can focus on selling your course
  • Power of a course marketplace
  • Less marketing effort needed from your side


  • Pricing of the course
  • Udemy controls pricing
  • Udemy is the brand, not you
  • You are one of many
  • You can’t build a strong brand within Udemy

Final Conclusion

There are plenty of opportunities for you to host your course on. Some platforms offer you all-in-one solutions, and others offer you easy setup and the handling of taxes.

Many other blog posts offer you plenty more options, and so I decided to include also those few other options here:

The reason why I didn’t yet create comprehensive analysis on all these other platforms is the fact that this list is meant to be the very best online course platforms and so this list only has a closer look at the ones chosen.

This list will more than likely be updated in the future, but for now, here are the best course platforms for different scenarios:

Quick final recommendations

For all-in-one solution: Kajabi

For strong sales and marketing features: ClickFunnels

For just course hosting: Teachable

For easy taxation: Gumroad and/or Patreon

For a ready-made course marketplace: Udemy

You can also check my resources page for the very latest recommendation when it comes to building your own online course business.

The Best Online Course Affiliate Programs For Making Money


Affiliate marketing is one of the best ways to make money without actually owning or creating a product.

Affiliate marketing is all about selling products that someone else created. Whether it’s an online course, ebook, physical product, membership, or a subscription service, there’s an affiliate program for all of these options.

This post will cover some of the best affiliate programs found online regarding online courses. This post also discusses how you can make money being an affiliate marketer.

But before we go in-depth with the programs, there has to be a word of caution. 

While many affiliate marketers glorify the business model, we have to realize that making money online is not easy, no matter how you do it. I’ve been selling online courses, ebooks, and digital products in general for months already and have come to the conclusion that while it’s passive, it’s hard.

It’s hard to generate those sales, and while you can automate a lot, you still have to do a lot of work beforehand. And this work is something many are struggling with. 

While you are not selling your own product or service, you still have to do a lot of work before you actually make a sale. 

The thing you have to realize with affiliate marketing is that you are promoting other businesses, and this puts you at a disadvantage. You are not so much pushing your brand but other people’s brands.

One of the best ways to generate affiliate sales is to create a product or service review and have an affiliate link attached to the post. Another way is to create a resource page and add affiliate links to different products you are recommending.

While there are many other ways to make affiliate sales, it’s time we get into the programs and see what programs are out there when it comes to online courses.

Online course platforms

Online course platforms are platforms where you host your online course. While people might only see them as platforms to host your course, these platforms also offer you a robust way to earn that passive income in the form of affiliate marketing. 

If you are using an online course platform, it’s easy to write a review of it and promote it that way. You are, after all, using a service, and if the service has an affiliate program, it’s only beneficial for you to promote it.

That is if you are happy using their service?

All you need is to check whether the platform has an affiliate program or not. But without checking every platform, I’ve compiled some of the best course platforms out there, but also platforms that have an affiliate program.


Teachable is one of the world’s best online course hosting platforms out there. Teachable has somewhat 18M+ students, 186K active courses, 68K course creators on their platform, and the instructors have earned roughly $338M+. These statistics tell the story of one thing. Teachable is pretty big and well used and liked. 

Looking at this from the affiliate marketers’ point of view, it’s easy to recommend such a platform, but as with everything, best recommendations come from experience. 

If you are using Teachable to host your online course, write a review of using it, or add it to your funnel even. Talk about how you were able to succeed with Teachable and how you create course sales in automation.

The more you can give those personal experiences using the service, the better.

Teachable has an excellent affiliate program, and they even claim it to be the best affiliate program in the industry. 

Teachables’ affiliate program

Commission: 30%/month

Cookie duration: 90-day

Payment method: PayPal


Kajabi is definitely one of the top three online course platforms available today. Kajabi offers so much more than Teachable, but it comes with a price tag. Kajabi can be considered an all-around solution for managing an online business. 

Though I would still say that having your own WordPress site and course platform separately is the best option, Kajabi comes close with its offering.

Kajabi has built-in funnels, email marketing, course hosting, membership plans, and community elements all built into one platform. Thinkific is probably one platform that comes close to Kajabi, but not close enough.

Kajabi might not be as popular as Teachable, but the statistics are still impressive. $1B worth of transactions processed, nine years in the business, 41M consumers served.

So we are not talking about a small player in the market here. Kajabi is used by top thought leaders such as Brendon Burchard, Amy Porterfield, and Billy Gene. So if you know who these are, then we can conclude that Kajabi is a platform worth considering.

While Teachable claimed to have the best affiliate program in the industry, Kajabi pretty much offers the same. However, Kajabi differs in the sense that you have to be a paying customer to Kajabi to promote them. 

What is an advantage, though, is the platform’s payout, which could go up to $1,000 even. If you get to the Platinum level in their affiliate program, you could be making an extra $1,000/month on top of the already earned commission.

Kajabis’ affiliate program

Commission: 30%/month

Cookie duration: 30 days but can potentially last 90 days (not confirmed)

Payment method: PayPal


As mentioned before, Thinkific is an excellent choice to host your online course. Thinkific offers almost all-in-one solution for online course businesses, just like Kajabi. The platform offers landing page developer, and you can also use your own domain name with them. 

The service looks professional, and creating a course is a pleasant experience. Having designed one course using their platform, I can say that I enjoyed the creation process a lot. 

I think the way the course is presented is absolutely fantastic and looks professional. You can use the platform with any device, and the course works wonderfully, even on mobile.

From affiliate marketers’ point of view, you can easily promote Thinkific, just because the platform is solid. Over $200M worth of courses have been sold through the platform, and there are over 16M students that have used their platform and counting. 

Thinkific offers an amazing option for affiliates. You can get an affiliate link through ShareASale, and when accepted, you are offered a few different link options. One is for FREE sign up, and the other is Pro+Growth bonus as FREE for one month.

Thinkifics’ affiliate program

Commission: 20%/month, extra bonuses offered and limited availability for 30% commissions

Cookie duration: 90-day

Payment method: PayPal

Become an affiliate for online courses

Promoting online course platforms is one thing, and promoting online courses is another. When you promote a platform, you are essentially promoting a big company that generates millions on a monthly basis.

The bigger the company, the bigger the brand and the lower brand devaluation coming your way. What do I mean here?

Promoting an online course is a bit different as you are promoting someone else’s business. You are promoting a brand that could be a bit closer to your own brand than you might realize. 

When you are promoting other peoples’ online courses, you are essentially saying that you don’t offer this or that service. You are raising the business you are promoting over your own business.

So you are, in a sense devaluating your own brand. This is a different case when you are promoting a significantly bigger business than yours. The viewpoint is different. 

However, there are always exceptions, and sometimes the service you are promoting only compliments your offering, making it the best possible scenario.

Let’s look at some online course programs that offer huge commission either in percentage or in monetary value.

Consulting Accelerator 2.0 by Sam Ovens

Sam Ovens Consulting Accelerator course is hands-down the world’s best course on how to become a highly-paid consultant in your niche.

I’ve taken this course, and it’s single-handedly one of the best online courses ever created.

It’s not just for people who want to become a consultant; it’s for people who own online business. While the focus is on becoming a consultant, the teachings can be applied to many areas in business and life.

I can’t say enough good things about this course other than if you have an online business, this course is fundamental for your success (if you are struggling that is).

It’s that good!

While I do have to admit Sam might not be for everyone, even though being an extremely nice guy, he might be a bit harsh. He is thinking against the mainstream (which is something I like a lot) after all, and that might not be for everyone. 

Some statistics from the Consulting.com business, which has the course I’m speaking of. 

  • 20,000 active students
  • $690M earned by students
  • 52 Millionaire students (this is some amazing stat right here)
  • 4.9/5 reviewed by more than 3,600 customers

As you can see from the statistics above, the business Sam has built is something to be admired. He is truly a visionary leader and teacher. And I’m eternally grateful to have gone through his course. Even though it cost around $2,000, it’s worth every penny.

If you are interested in the course, I can offer you a $500 discount on the price of the course. Here’s my affiliate link for you to enjoy the free 7-day trial AND unlock the $500 discount! You won’t be disappointed.

Consulting Accelerator offers one of the best affiliate programs out there and to say a bit more about it. Sam had to build it with a team to get it to work as he wanted. 

Commission: $500/sign up

You can’t go wrong promoting this program. There are just too many success stories supporting this program.

Knowledge Business Blueprint 2.0

While this might already read like everyone is doing 2.0 programs these days. That’s not the case here. It just happens to be named like that.

Knowledge Business Blueprint is one of those programs that can be extremely lucrative. However, a fair warning again is in place. While these programs can net you a lot of money, it’s not easy to make the sale with your cookie as the winning one. It only takes another affiliate link to override your link. So do remember that.

If you have the most sales and become no. 1, you will win a $100,000 cash prize, first-class ticket to Tony and Dean’s private resort in Fiji, where they will hold a mastermind for you. You will get even more, but that was just for starters and the main things you should get excited for. 

There are also prizes for the next 39 affiliates, so all in all, 40 of the best affiliates will get some reward for selling their course.

And we haven’t even talked about the commission price yet.

Commission: 45%, paid up to $898 on every sale.

The course roughly costs $1,997, so you will get a pretty big commission for selling their course. However, whenever you are selling such a highly prized course, there has to be pretty good trust between you and the customer, for you to get the sale.

2019 Jenna Kutcher hold the top spot, and reading between the lines, she made more than 1,000 sales, and if we assume, she got $898/sale. It would have netted her around $1M, including the 100,000 cash prize. So that is a pretty big commission for selling one course.

One Funnel Away Challenge by Russell Brunson, ClickFunnels

I took the One Funnel Away challenge with a friend of mine, and it was so much fun. I learned a lot, and I can only say that the course was a blast. People are taking the course repeatedly (it’s a limited-time course), just because it was so much fun, and it really makes you complete things. Now, the course is a one-time purchase, and I still have access to all of the content. So it’s nice to visit the material now and then. 

It doesn’t cost a lot, and at the time of writing, it was only $100, and you’ll be given the challenge to complete your very first funnel in only 30 days.

If you are new to funnels, a funnel is basically a system where leads are coming in from one end, and at the other end, you have a happy customer. It’s a system for nurturing a relationship and trust between you and the person entering your funnel.

But about the program itself. There’s a 40% commission, which would net you around $40/sign up. 

Now, while that is not something to drool over, here’s the fun part. ClickFunnels have developed a special cookie called a sticky cookie. This means that if someone purchases inside the 30-day challenge or at any other time, you will get the follow-up commissions too.

So, for example, if someone signs up for ClickFunnels and they still have your cookie active (even if they got in through the 30-day challenge), you will get the commission. So any future purchase they have will earn you a commission until another affiliate link is activated.

You could earn a lot of money by just getting people signed up to OFA through your affiliate link.

Commission: 40%, special sticky cookie available

So, while the initial earning could be only $40 or so, you can also promote other ClickFunnel products and earn big commissions through the other products, making the course a very lucrative affiliate program.

Related: One Funnel Away Challenge Review

“I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.”

Online course marketplaces

Now, we have covered online course hosting platforms, and some of the most lucrative online course programs out there. Now it’s time to check the course marketplaces.

Online course marketplaces are sites where they host a bunch of online courses. Some are higher priced than others. Udemy, though, has a cap on price, and currently, it’s $199. So no course can be sold beyond that price point, making the courses extremely affordable. 

Now, the best thing about promoting online course marketplaces is that they have an insanely wide variety of courses available, meaning that you can promote them to any person imaginable. 

These marketplaces have courses on web development, fitness, coding, marketing, business, art and creative, etc. So there’s something for everyone. 

When you are building your affiliate business or want to add an affiliate business model as a part of your business, adding a marketplace like Udemy or Skillshare to your recommended resources is not a bad idea.

Many course marketplaces have an affiliate program available, and why wouldn’t they. It’s only beneficial for them if you are promoting them. It is benefitting you and them when a person signs up with a marketplace you have recommended.

So next, we will dive into marketplaces that are good affiliates to join and earn from.



As I previously mentioned, Udemy is one of those marketplaces that offer a wide variety of courses, and thus, you can promote the marketplace in/for a variety of niches.

Udemy has impressive statistics such as:

  • 40M students
  • 130K courses
  • 50K instructors
  • 245M course enrollments
  • 60+ languages

It can be said that Udemy has a lot of content and a lot of happy students. As an affiliate, it’s easy to promote such a big site as it has a lot of courses that are highly rated and liked by the students.

As far as the affiliate program goes, Udemy offers a 40% commission on each course sale and has a 7-day cookie duration. Meaning that if a person buys a course from Udemy through your affiliate link in 7-days, you will earn a 40% commission.

Commission: 40%, with a 7-day cookie duration

Now, as mentioned before, Udemy has placed a $199 price cap on courses, and that also limits your earnings to around $80/course at maximum. 

So what makes this affiliate program so good?

Selling a $199 course is not too hard as it’s definitely in the range of affordable. Premium-priced courses sell for $1,997 and so on. So we are at the very low end of the pricing spectrum.

One thing that does favor Udemy is that there are so many courses available. So you can pick a course that you like or have gone through and then promote that course with your affiliate link. Not much is needed from your part.



Skillshare is another beast of a course marketplace with thousands of online courses on offer. However, this time, there is no commission percentage to gain or a course to promote per se. 

Skillshare is based on a monthly subscription, and thus, signing up to use the platform grants you access to yet again thousands of courses.

The monthly subscription price is super affordable, so getting people signed in shouldn’t be too much of a hassle.

So what is so good about Skillshare that it’s worth promoting?

The first thing is that Skillshare doesn’t cost too much, but here’s the kicker, you will be paid based on sign-ups EVEN if they sign up for a FREE account. So you are actually getting money just by getting people signed up, even if they don’t buy the subscription for themselves.

So what’s the catch here?

I guess it would be that Skillshare is confident that they can turn a FREE trial account into a paid one. They are so confident that they are paying you $7/sign up. 

Meaning that your job is to push the traffic and people to their door, and they will care for the rest. 

Commission: $7/sign up, no purchase required

I think Skillshare has a wonderful affiliate program, and while it might not be the most lucrative one, it’s still one that does not require purchase decisions from the customer, making it a very nice program all in all.



Pluralsight is the third online course marketplace that has an excellent affiliate program, and what makes Pluralsight a bit different is that it’s focused on software development, coding, information, & cybersecurity. So if you or your audience are into that sort of thing, Pluralsight has some excellent affiliate commissions in store for you.

While Pluralsight might not be the most well-known marketplaces out there, it does have some reliable online courses and also a track record worth mentioning.

  • 1500+ expert authors
  • more than 17,700 business accounts and trusted by more than 70% of Fortune 500 companies
  • 1,400 employees

Pluralsight is a different course marketplace as it’s slightly more suited for organizations such as Adobe, Nasdaq, etc. However, the courses they offer are all created by experts in their field. So there’s no amateur stuff expected in their course catalog, which can’t be said about Udemy.

As for the affiliate commissions, with Pluralsight, you have some nice earning potential:


  • $5/free trial sign up
  • 50% on monthly subscriptions
  • 15% on annual subscriptions
  • 10% on premium subscriptions
  • 10% on professional subscriptions

The income that could be generated from a monthly subscription is around $15. However, what should be noted here is that you get a $5/free trial sign up, which is already an awesome income just by getting someone through the doors.


There are a lot of opportunities out there when it comes to online courses and affiliate programs. 

Many individual course creators offer affiliate programs for promoting their courses, and while some creators can give you lucrative rewards and different bonuses for promoting them, the main struggle will be the traffic.

You have to have traffic to get those clicks with your affiliate link as the active one. Even if you get the traffic, it only takes another affiliate link to override yours, and you will lose the sale.

While affiliate programs can net you a nice monthly income, given that you have joined programs that are actually beneficial for you, you might not always get the winning click, or get the prospect to buy the course you are promoting from YOU. 

The expensive the course, the harder the sale. Luckily there are online course marketplaces like Udemy and Skillshare that offer you a way to sell courses in a slightly different way.

With Skillshare, for example, you are selling a free trial and not an actual course.

And in case you have created your own course, you can promote the platform you are using to sell your course. This way, you are promoting something that you are already using and why not even create your own affiliate program and let the customers promote your course instead of you promoting someone else’s course.